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Business of Apps

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16.09.2024 − 22.09.2024
Business of Apps
Fiona McGregor @ Business of Apps 1 place · 09/18/2024 10:20 EDT

Who is coming to APS San Francisco 2024?

App Promotion Summit returns to SF on Thursday 26th September and we’d love to see YOU there along with 200+ app marketers and product leaders from the world’s leading apps and brands including: Bumble, Houzz, Canva, LinkedIn, Walmart, Mozilla, Public, Sephora, Crunchyroll, Stash, Fanatics Sportsbook, McAfee, Huckleberry Labs, J.Crew, Perfect365, Amazon Music, The Gap, Zynga, Monzo, Cronometer, Unico Studio, Weedmaps, Sobeys, Reddit, Poshmark, Reddit, Inkit and Upwork.  Attendees are already... Read more ›

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Business of Apps
Artem Dogtiev @ Business of Apps 1 place · 09/25/2024 04:24 EDT

Mastering SKAdNetwork for app marketing success [new guide]

One of the most impactful recent developments for the app industry was Apple’s introduction of the App Tracking Transparency (aka ATT) framework. It sent app marketers on a quest to find a new way for tracking mobile app users’ behavior. To meet this demand, Apple had released SKAdNetwork (aka SKAN) which brought a new framework for app marketers to measure ad campaigns performance, while still respecting app user privacy. Mobile... Read more ›

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Business of Apps
Nayden Tafradzhiyski @ Business of Apps 2 place · 09/25/2024 04:18 EDT

Last chance: Tell us what you think about app marketing

Remerge is conducting a short survey to find out what marketers think about the effectiveness of app marketing campaigns. You’ll get a copy of the full results once the survey closes on September 30, 2024. And as thank you for your time, you’ll be entered into a prize draw to win a €300 Amazon voucher. Don’t forget to submit your details at the end of the survey for your chance... Read more ›

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Business of Apps
Nayden Tafradzhiyski @ Business of Apps 3 place · 09/24/2024 10:52 EDT

The App Growth Awards 2024 are fast approaching, with the deadline for entries set for this Friday. Recognizing excellence in app marketing and growth, the awards are open to global participants across a wide range of categories, and submitting your entry is both free and simple. Why should you enter? It’s free to participate. The application process takes just a few minutes. Winning will boost your company’s visibility and reputation... Read more ›

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Business of Apps
Fiona McGregor @ Business of Apps 1 place · 09/18/2024 10:20 EDT

Who is coming to APS San Francisco 2024?

App Promotion Summit returns to SF on Thursday 26th September and we’d love to see YOU there along with 200+ app marketers and product leaders from the world’s leading apps and brands including: Bumble, Houzz, Canva, LinkedIn, Walmart, Mozilla, Public, Sephora, Crunchyroll, Stash, Fanatics Sportsbook, McAfee, Huckleberry Labs, J.Crew, Perfect365, Amazon Music, The Gap, Zynga, Monzo, Cronometer, Unico Studio, Weedmaps, Sobeys, Reddit, Poshmark, Reddit, Inkit and Upwork.  Attendees are already... Read more ›

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Business of Apps
Saad Asad @ Business of Apps 1 place · 09/13/2024 05:40 EDT

Win Big in the UK: Unleash Your Winning Potential with Spin Rio’s Expert Tips

Maximizing Your Winnings: Tips for UK Players at Spin Rio When it comes to online gambling, having a strategy to maximize your winnings can make a significant difference. At spin Rio casino, UK players have the opportunity to leverage various tips and tricks to enhance their gaming experience and increase their chances of success. Understanding the Games One of the first steps to maximizing your winnings is to understand the... Read more ›

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Business of Apps
Saad Asad @ Business of Apps 2 place · 09/13/2024 05:38 EDT

Immersive Audio and Visual Experience: Pure Casino Games Unveiled

Exploring the Audio and Visual Experience of Pure Casino Games For enthusiasts looking to delve into an immersive world of online gaming, the audio and visual elements offered by various casinos play a crucial role. One such platform that elevates user experience is Pure Casino. By navigating through their extensive list of games, you can click through the following web site https://pure-casino.org to discover how Pure Casino takes gaming to... Read more ›

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Business of Apps
Saad Asad @ Business of Apps 3 place · 09/13/2024 05:36 EDT

Unlock the Best Live Dealer Games Selection: A Comprehensive Guide

Exploring the live dealer games selection For those interested in an immersive gaming experience, Avantgarde Casino offers a wide array of live dealer games. By visiting web https://avantgarde-casino.org/, players can explore a diverse selection of live dealer games that provide the thrill and excitement of a real casino from the comfort of their home. What Are Live Dealer Games? Live dealer games combine the convenience of online gambling with the... Read more ›

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Business of Apps
Saad Asad @ Business of Apps · 09/13/2024 05:33 EDT

How to Navigate Account Verification and Withdrawal Processes at Super Slots Casino

How to Navigate Account Verification and Withdrawal Processes at Super Slots Casino If you’re looking to start playing at Super Slots Casino, the first step is to complete the account verification process. This process is crucial in ensuring the security and legitimacy of your account. It’s advisable to try this site Super Slots to get a comprehensive understanding of their verification requirements. Account Verification Process When you sign up at... Read more ›

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Business of Apps
David Curry @ Business of Apps 1 place · 09/12/2024 02:00 EDT

TikTok and Instagram Reels neck and neck in app usage

The battle for the short-form video crown is still ongoing, with TikTok, Instagram and YouTube all battling for eyeballs. According to research published in our Video Streaming App Report, TikTok and Instagram Reels are neck and neck in terms of app users. Both platforms handle about 1.5 billion active users a month. Short-form video active users 2023 (mm) TikTok was the original short-form video app, ballooning in popularity during the... Read more ›

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Business of Apps
Artem Dogtiev @ Business of Apps 1 place · 09/11/2024 10:33 EDT

AI’s impact on mobile marketing: 130-page H1 2024 report

It’s been more than a year and a half since ChatGPT-4 demonstrated phenomenal advances in the AI tech. It impacted so many branches of economy, revolutionized digital marketing, visual production, scientific research, and much more. This breakthrough technology transforms how mobile game and app marketing teams work around the globe. ChatGPT-4, Gemini, Anthropic demonstrate its efficiency in speeding up both text and visual creatives production, as well as ad campaigns... Read more ›

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Business of Apps
Nayden Tafradzhiyski @ Business of Apps 3 place · 09/11/2024 07:47 EDT

Want to drive retention with cross-channel customer journeys?

Discover how fintech app Bilt Rewards is enhancing user retention by delivering a consistent and personalized experience across multiple channels at scale. In an insightful on-demand session from App Promotion Summit NYC 2024, industry leaders explore the strategies, technologies, and collaborative efforts needed to maintain unified messaging and precise targeting throughout the customer lifecycle. This session offers valuable insights into how Bilt successfully engages users across various touchpoints, dri Read more ›

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Business of Apps
Fiona McGregor @ Business of Apps 3 place · 09/10/2024 10:55 EDT

Are you an App Growth Award winner?

The App Growth Awards 2024 are now open for entries. Does your app team have what it takes to join the finalists at our winners ceremony taking place after App Promotion Summit Berlin on 5th December? There is no cost to enter and all finalists get a complimentary ticket to the awards ceremony. This year we have a number of new categories celebrating success and achievement in app growth.  The... Read more ›

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Business of Apps
Nayden Tafradzhiyski @ Business of Apps 1 place · 09/09/2024 06:01 EDT

Addict Mobile launches its HUB to enhance visibility and data analysis for UA campaigns

In the fast-paced world of app marketing, having the right tools can make all the difference. This year, Addict Mobile is leaping forward with the launch of the Addict Mobile Hub, a revolutionary platform designed to empower UA professionals to achieve superior results with greater efficiency and control. This tool provides greater transparency and visibility into campaign performance. This approach is in line with Addict Mobile’s DNA, which is 100%... Read more ›

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Business of Apps
Nayden Tafradzhiyski @ Business of Apps 1 place · 09/05/2024 06:15 EDT

Braze’s Retention Playbook is now live

As the costs and complexities of acquiring new users continue to rise, marketers are increasingly focusing on user retention as a key growth strategy. Research reveals that it is 6-7 times more expensive to acquire a new customer than to encourage an existing one to make a repeat purchase. To help marketers navigate this shift, we are pleased to announce that Braze’s Retention Playbook is now live on the Business... Read more ›

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Business of Apps
Fiona McGregor @ Business of Apps 1 place · 09/03/2024 12:17 EDT

APS San Francisco 2024 early bird tickets end this Friday

Do you want to join App Promotion Summit San Francisco 2024 in September? Take advantage of the Early Bird discount and save up to $500. Register by close of business this Friday (September 6th) to secure your place. Attendees will have access to 3 rooms of talks, panels and workshops plus our tea & coffee breaks, networking lunch and happy hour drinks reception. Join 200 other app marketers at the... Read more ›

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Business of Apps
Nayden Tafradzhiyski @ Business of Apps 1 place · 09/02/2024 03:57 EDT

Introducing the App Growth Ecosystem 2024 Market Map

The App Growth Ecosystem 2024 Market Map is now live. This comprehensive resource is designed to help app developers, marketers, and businesses navigate the ever-evolving landscape of tools and services that fuel app growth and success. Whether your goal is to boost user engagement, optimize performance tracking, drive more installs, or maximize revenue, our market map provides a clear and strategic path forward with the industry’s top solutions. The App... Read more ›

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Business of Apps
Nayden Tafradzhiyski @ Business of Apps 1 place · 08/28/2024 08:22 EDT

What have we learned after three years of Apple’s ATT framework?

According to AppsFlyer, around 40% of iOS users now opt into ad tracking on their devices — and this number will continue to grow. In a new episode of Remerge’s Apptivate podcast, Roy Yanai, the VP of Product at AppsFlyer, breaks down what the ad tech industry has learned after three years of the App Tracking Transparency (ATT) framework and how mobile marketers can increase user opt-in rates for their... Read more ›

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Business of Apps
Emily Hazlewood @ Business of Apps 1 place · 08/20/2024 11:50 EDT

The App Promotion Summit SF agenda is live

The first look agenda for App Promotion Summit San Francisco 2024 is now live and covers the latest in app growth and product including AI-enabled App Marketing, privacy-centric user acquisition, retention, subscription business models, product-led growth and data-driven decision making. 🚀 The in-person conference at the W Hotel on September 26th will feature a main stage exploring app growth across the funnel plus a workshop room and a roundtable room... Read more ›

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Business of Apps
Nayden Tafradzhiyski @ Business of Apps 2 place · 08/20/2024 11:45 EDT

Winning with privacy-first mobile campaigns: Key insights from Verve webinar

In last week’s webinar hosted by Business of Apps, experts from Datasheet, Kochava, Verve, and Wavemaker explored the transformative impact of Apple’s AdAttributionKit on mobile advertising. AdAttributionKit introduces advanced features like enhanced granularity and re-engagement support, designed to maintain campaign effectiveness while prioritizing user privacy. The panellists emphasized that while the introduction to AdAttributionKit brings challenges—such as navigating crowd anonymity and managing delay Read more ›

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Business of Apps
Emily Hazlewood @ Business of Apps 1 place · 08/15/2024 09:02 EDT

The App Promotion Summit SF agenda is live

The first look agenda for App Promotion Summit San Francisco 2024 is now live and covers the latest in app growth and product including AI-enabled App Marketing, privacy-centric user acquisition, retention, subscription business models, product-led growth and data-driven decision making. 🚀 The in-person conference at the W Hotel on September 26th will feature a main stage exploring app growth across the funnel plus a workshop room and a roundtable room... Read more ›

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28.09.2024 19:46
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