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773 Transforming the APAC ad scene with data-driven videos

Tech Wire Asia
Aaron Raj @ Tech Wire Asia 2 place · 02/01/2024 21:15 EDT

Transforming the APAC ad scene with data-driven videos

Article by Killian Menigot, Senior Production Manager, Tokyo, Nexxen Studio The APAC landscape is experiencing a creativity crunch. While customers increasingly demand hyper-personalized experiences across a growing range of digital channels, brands find themselves falling short. Only a quarter (25%) rate themselves as “good” at creating and delivering content, a report finds. We’re seeing a... Read more »

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