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283 Why Misjudging African Tourism Risk Is a Billion-Dollar Mistake

Skift
Millat Group + Skift @ Skift 2 place · today 09:00 EDT

Why Misjudging African Tourism Risk Is a Billion-Dollar Mistake

Africa’s tourism outlook is improving as air access and traveler interest continue to expand. For investors and global travel brands, the question is no longer whether the sector can deploy capital effectively, but whether delay itself now carries the greater risk.

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