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80 Marc Benioff Said AI Was Easy. A ‘Crazy’ Team at Salesforce Proved Him Wrong

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Kevin McLaughlin @ The Information 2 place · today 09:00 EDT

Marc Benioff Said AI Was Easy. A ‘Crazy’ Team at Salesforce Proved Him Wrong

Salesforce CEO Marc Benioff was upset.

Last fall, one of his technical teams told large Salesforce customers that using Agentforce, the software firm’s new artificial intelligence for automating customer service and other functions, would require extensive planning. The product information the Salesforce team shared with those customers acknowledged the complexity of making the AI perform well.

That message contradicted Benioff, a charismatic salesman who had been telling customers that using the AI was a

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