Skift

News from Skift


Week's most reacted
21.07.2025 − 27.07.2025
Skift
Darin Graham @ Skift · 07/22/2025 11:28 EDT

Hilton’s Sustainability Chief: Clean Energy Push, Hotel Upgrades Behind Emissions Drop

When clean energy starts to make business sense – not just climate sense – that’s where real traction begins. Hilton’s experience shows that in markets where renewables are cost-neutral, owners buy in. Read more ›

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Fresh news
Skift
Peden Doma Bhutia @ Skift 1 place · today 01:31 EDT

Chinese Travel Agents Are Using AI: Here’s Their Wishlist for Making It Better

China’s travel agents are rebuilding their outbound business with a blend of old-school connections and new-age tech. The pivot to AI and the renewed interest in Europe aren't just trends, they’re a response to how traveler expectations have changed. Read more ›

462 fresh

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30.07.2025 ♊︎ Dear Geminis! Today promises to be balanced, with features that require your attention and carefulness... Read more ›
Skift
Bulbul Dhawan @ Skift 2 place · 07/29/2025 23:00 EDT

MakeMyTrip Expands International Listings with Premier Inn’s 900+ European Hotels

As direct competition in India is increasing and suppliers are cutting middlemen, MakeMyTrip is moving to international markets to increase supply and distinguish itself. Read more ›

48 fresh

Skift
Sean O'Neill @ Skift 3 place · 07/29/2025 18:55 EDT

Booking Holdings Builds on European and Asian Strength, While U.S. Lags

Booking Holdings sees many Americans remaining cautious about travel. The good news: It has less U.S. exposure than rivals Expedia and Airbnb. Read more ›

11 fresh

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Skift
Sean O'Neill @ Skift · 07/29/2025 12:58 EDT

Royal Caribbean Sees More Last-Minute Bookings, Plans Loyalty Changes

Royal Caribbean's passengers are definitely spending. Its plans to improve how its loyalty program and co-branded credit card reward guests may fuel future growth. Read more ›

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Skift
Gordon Smith @ Skift · 07/29/2025 06:58 EDT

United and JetBlue Partnership Wins DOT Approval

JetBlue found a new dance partner after its messy breakup with American – but this deal is deliberately limited to avoid antitrust headaches. Read more ›

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Skift
Meghna Maharishi @ Skift · 07/29/2025 18:59 EDT

United Airlines Flight Attendants Reject Contract Offer

The flight attendants union said United’s offer did not go far enough and that it would survey members on what issues they would like to see resolved in a new contract. Read more ›

2 fresh

Skift
Wil Slickers @ Skift · 07/29/2025 17:30 EDT

Blending Hotels and Rentals: Dart’s Bet for Group Travel at Scale

As the line between short-term rentals and hotels continues to blur, Dart Interests is betting that the next generation of resorts won’t choose sides. In a new episode of the Skift Travel Podcast, Skift CEO Rafat Ali sat down with Dart President Chris Kelsey to explore the company’s $2.5 billion flagship project—Evermore Orlando—and a bold […] Read more ›

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Skift
Meghna Maharishi @ Skift · 07/29/2025 12:26 EDT

JetBlue Looks to Expand Travel Tech Platform, Implement United Partnership in Stages

Hours after the DOT gave JetBlue the green light for its partnership with United, executives said they are looking to expand its travel tech platform to include more airlines and other travel companies. Read more ›

1

Skift
Kanchi Jain @ Skift · 07/29/2025 11:21 EDT

Who Attends Skift Global Forum? A Closer Look at the Industry’s Most Strategic Gathering

Travel doesn’t slow down, and neither do the people leading it. Skift Global Forum gives them a space to think strategically, connect meaningfully, and plan what’s next. Read more ›

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Skift
Rafat Ali @ Skift · 07/29/2025 08:20 EDT

Skift Expands Community and Multimedia Offerings with Two Strategic Acquisitions

I’m proud to announce two acquisitions that mark significant steps forward for us in community-driven, multimedia content. These acquisitions are part of our intentional growth strategy, balancing simplicity and complexity to build resilience into our media ecosystem. Read more ›

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Other news
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Skift
Bulbul Dhawan @ Skift · 07/28/2025 23:00 EDT

How India Became One of the Fastest‑Growing Business Travel Markets

As India's high-value business travel is on-track to surpass pre-Covid levels, competition in India is heating up with OTAs and hotel chains adjusting their strategies to sharpen their focus on this segment. Read more ›

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Skift
Sean O'Neill @ Skift · 07/28/2025 15:54 EDT

Hilton Pushes Direct Sales by Targeting Small Business Travelers

Everyone in corporate travel is trying to cut out the middleman, which is awkward because half the people in corporate travel are the middleman. Hilton's gained traction with a new program for small- and medium-sized businesses and easier processes for payments. Read more ›

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Skift
Meghna Maharishi @ Skift · 07/28/2025 15:06 EDT

Spirit Airlines to Furlough 270 Pilots, Prepares to Cut More Flights

Spirit said it would furlough more pilots as it is looking to downsize its flight schedule, one of the many measures the carrier is taking to restore profitability. Read more ›

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Skift
Curacity + Skift @ Skift 3 place · 07/28/2025 10:00 EDT

New Report: Rethinking Travel Content Marketing in the Age of AI

As AI reshapes the travel marketing landscape, brands must rethink their approach to content strategy. A new report from Curacity reveals how marketers can shift from passive awareness-building to active, measurable demand creation through targeted storytelling and strategic distribution. Read more ›

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Skift
Sean O'Neill @ Skift · 07/28/2025 08:45 EDT

TakeUp’s $11 Million Funding Highlights Pricing Gap Crushing Indie Hotels

A pricing technology gap has created a David-and-Goliath dynamic in hospitality, where small, indie operators compete against chains. Can AI help level the playing field? Read more ›

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Skift
Peden Doma Bhutia @ Skift · 07/28/2025 06:08 EDT

Sri Lanka Bets on Visa Fee Waiver for 40 Nations to Hit 3 Million Tourists

First things first: Sri Lanka isn’t going visa‑free, it’s just scrapping the fee. Free visas could help close the gap for Sri Lanka, but the country needs a consistent campaign and a story that goes beyond price. Read more ›

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Skift
Sarah Kopit @ Skift · 07/27/2025 10:39 EDT

What if Airbnb Builds the Killer AI Travel Search App?

Airbnb is hiring an engineer for an AI-powered natural language search product. If the tech delivers, it could create new creative pressure in shaping how people choose where to go and stay. Read more ›

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Skift
Gordon Smith @ Skift 2 place · 07/26/2025 14:10 EDT

Etihad Airways CEO Unpacks Big Bet on Small Jets

Etihad is hoping to outmaneuver its Gulf rivals with 30 small but premium aircraft. Will passengers buy the promise of private jet-like luxury? Read more ›

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Skift
Luke Martin @ Skift 1 place · 07/25/2025 12:36 EDT

Former Six Senses CEO Has a New Venture: Here’s How He’s Advising Other Hotel Groups

Neil Jacobs stepped away from operations but not from hospitality. With Wild Origins, he’s helping brands scale with purpose and avoid the pitfalls he’s seen before. Read more ›

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Skift
Darin Graham @ Skift 2 place · 07/25/2025 11:33 EDT

Extreme Heat in Greece Triggers Safety Warnings for Tourists, Forces Partial Shut Down of Acropolis 

The increasing frequency of heat events is raising fresh questions about climate resilience in Mediterranean tourism markets, especially as the peak season now coincides with dangerous weather extremes. Read more ›

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Skift
Darin Graham @ Skift 1 place · 07/25/2025 10:21 EDT

The Grand Canyon Fires Are Still Burning, Adventure Companies Shift Trips

The Grand Canyon fires are some the worst to hit the region. A sobering reminder that extreme weather can affect iconic natural landmarks. Read more ›

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Skift
Luke Martin @ Skift 3 place · 07/25/2025 09:27 EDT

Every One of Radisson’s Hotel Brands, Explained

Radisson is quietly reinventing itself through regional focus and flexible branding, trading name recognition for market adaptability. Read more ›

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Skift
Rashaad Jorden @ Skift · 07/25/2025 04:19 EDT

Airfare AI Debates, Hotel EV Demand and Southwest’s Baggage Bonanzas

In the headphones today: American Air makes an AI pricing promise, Hilton says EV charging is an edge, and Southwest’s billion dollar bonus. Read more ›

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Skift
Meghna Maharishi @ Skift · 07/24/2025 15:08 EDT

Southwest CEO Says Baggage Fees Are Pacing Toward $1 Billion in Annual Profit

Despite early concerns, Southwest is learning what other airlines had already figured out: Baggage fees are big business. Read more ›

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Skift
Meghna Maharishi @ Skift · 07/24/2025 12:58 EDT

American Airlines CEO on AI Pricing After Delta Backlash: ‘I Don’t Think It’s Appropriate’

Ever since Delta mentioned it is using AI to set prices on domestic flights, the backlash against the carrier has grown. Read more ›

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Skift
Darin Graham @ Skift 3 place · 07/24/2025 12:17 EDT

Hilton Says EV Chargers Are Top Booking Driver, Beating Pools and Free Breakfast

EV chargers at hotels may also be attracting more eco-conscious travelers - a sign that what’s inside the accommodation, and its climate impact, could increasingly influence booking decisions too. Read more ›

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Skift
Sean O'Neill @ Skift · 07/24/2025 10:02 EDT

Wyndham Expects Pressures Hitting Budget Travelers to Lift

Price-conscious travelers made fewer trips this spring in the U.S., but hotel developers have shown confidence by signing up for franchise contracts in record numbers. Read more ›

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Skift
Wunderkind + Skift @ Skift · 07/24/2025 10:00 EDT

Industry Insights: 4 Questions With Wunderkind 

With digital privacy tightening, identity resolution is becoming essential for travel marketers. Wunderkind’s Ronen Kadosh explains how smarter data strategies can help brands drive direct bookings and build lasting loyalty. Read more ›

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Skift
Josh Corder @ Skift · 07/24/2025 09:28 EDT

Qatar Launches 2036 Olympics Bid

Qatar became the first Middle East nation to host the FIFA World Cup in 2022, now it wants to be the first to host the Olympics as well.  Read more ›

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Skift
Meghna Maharishi @ Skift · 07/24/2025 08:17 EDT

American Airlines Lowers 2025 Outlook

American, like many other U.S. airlines, is lowering its profit forecast for the year. However, the carrier noted that domestic demand was starting to strengthen. Read more ›

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30.07.2025 02:59
Last update: 02:35 EDT.
News rating updated: 09:50.

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