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105 Apple Explains Why It Doesn't Plan to Create a Search Engine

MacRumors
Joe Rossignol @ MacRumors 2 place · 12/24/2024 14:50 EDT

Apple Explains Why It Doesn't Plan to Create a Search Engine

Apple's senior vice president of services Eddy Cue has explained why the iPhone maker does not plan to create a search engine like Google.


In a declaration filed with a U.S. federal court in Washington, D.C. this week, Cue said Apple is against the idea for the following reasons:

The development of a search engine would would cost Apple "billions of dollars" and "take many years," and this would divert investment money and employees away from "other growth areas" that the company is focused on.
The

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