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843 Personalisation in financial services: Leveraging AI to keep up with the scale and pace of change

Irish Tech News
Ronan Leonard @ Irish Tech News · 03/14/2024 08:00 EDT

Personalisation in financial services: Leveraging AI to keep up with the scale and pace of change

Steve Croke, Chief Technology Officer, Financial Services at GlobalLogic, explains how strategic partnerships help the financial services industry transform essential elements of personalisation into a comprehensive paradigm that adds value across the customer experience The financial services industry needs to catch up with the ever-growing expectations of tech-savvy customers for personalised services. A wealth of […]

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