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Going into 2024, the app industry will face new challenges and experience some big changes. At APS London on 25th April, we will be exploring this new era of app growth and bringing you the latest trends and practical advice in a range of talks, workshops, panels and roundtables (with plenty to get your teeth into!). The topics driving this new era will be covered in our agenda: AI-enabled app marketing Product-led growth Subscription focused business models SKAN 4.0 attribution Custom Product Pages Predict
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Business of Apps
Dean DeBlois, who co-directed the original "How to Train Your Dragon" films, said Universal Studios asked him to make small changes for the live-action remake. Read more ›
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Ben Hawes turned to entrepreneurship after being laid off and spending 10 months unemployed. He's now a small business owner and side hustle coach. Read more ›
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Promised way back in June 2024, the Moto Tag location tracker is finally rolling out UWB support via a firmware update. That makes it the first tracker on Google’s Find Hub network to support ultra-wideband tracking, which is superior to Bluetooth since it uses distance and directional arrows to guide owners with compatible phones to […] Read more ›
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Barnes & Noble has updated its Nook app for iPhone and iPad with a new "buy on BN.com" button that redirects users to the company's website to complete e-book and audiobook purchases (via GoodReader). The button appears alongside book listings and opens the user's default browser to the corresponding product page on Barnes & Noble's website. After completing the purchase, content automatically syncs to the Nook app and any connected... Read more ›
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Zach Abramowitz, a tech consultant to law firms and legal departments, says legal tech's surging revenue may be a sign of an impending bubble. Read more ›
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Marian Barry, 70, was exhausted from working as a travel nurse during the pandemic, so she moved into a trailer and lives and volunteers in parks. Read more ›
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Business of Apps
App revenue is increasingly complex. Marketers and product teams are navigating a fragmented landscape. The ecosystem spans multiple platforms, regulations vary by region, and compliance isn’t optional. On top of this, changes to Apple’s App Store in the aftermath of the Epic v. Apple ruling are creating new openings for experimentation, while at the same time introducing new friction. With the App Store reform, there is now rising pressure on... Read more ›
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From May 20th to 22nd, over 2,000 mobile marketers, founders, product leaders, and growth practitioners descended on the MGM Grand for the latest edition of MAU Vegas. Attendance was up 27% from last year, and the energy matched the numbers: lively sessions, energetic discussions, and active networking from poolside to pitch deck. Across dozens of talks and strategy deep dives, one thing became clear: there’s no single playbook for growth... Read more ›
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App revenue is becoming increasingly complex, with marketers and product teams navigating a highly fragmented landscape. The ecosystem spans multiple platforms, regulations vary by region, and compliance isn’t optional. On top of this, changes to Apple’s App Store in the aftermath of the Epic v. Apple ruling are creating new openings for experimentation, while at the same time introducing new friction. With the App Store reform, there is now rising... Read more ›
0
web2wave, the platform that helps mobile apps create web-based quiz funnels to convert visitors into paying subscribers before they download, has integrated with payment orchestration platform Primer to address one of the mobile app industry’s most persistent pain points: payment failures. The integration connects web2wave’s quiz-to-subscription funnels with Primer’s network of over 100 payment processors, creating an automated fallback system that routes payments through backup processors when primary ones Read more ›
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REPLUG, a full-service mobile app marketing agency, is proud to announce its official certification as a Certified Moloco Partner. This milestone marks a deepened collaboration between REPLUG and Moloco, a global leader in machine learning–powered performance advertising. The certification reflects REPLUG’s commitment to excellence in programmatic advertising and its ability to drive scalable growth for mobile apps across verticals. “Our certification with Moloco strengthens what we already do best at... Read more ›
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Most popular sources
Business Insider
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30% 7 |
Gizmodo
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11% 6 |
Droid Life
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9% 7 |
The Verge
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6% 3 |
MacRumors
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5% 1 |
| View sources » | |
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12.06.2025 06:26
Last update: 06:21 EDT.
News rating updated: 13:22.
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