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436 Snapchat to roll out feature that lets users share content outside of app

Business of Apps
Anne Freier @ Business of Apps · 08/20/2020 07:00 EDT

Snapchat to roll out feature that lets users share content outside of app

Snapchat is reportedly testing a tool that would let users share content on the app that’s not their own. The company previously said it was looking to develop ways through which users could share Stories outside of the app. A spokesperson confirmed to Axios that the app was exploring tools to make sharing easier and boost engagement. Content that could be shared outside of the app may include original shows and Discover partner content such as Publisher Stories and Shows. The number of users viewing Shows

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