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305 Approximating the value of influencer audiences: Intellifluence introduces Herd Worth

Business of Apps
Nayden Tafradzhiyski @ Business of Apps 1 place · 08/28/2023 11:01 EDT

Approximating the value of influencer audiences: Intellifluence introduces Herd Worth

There’s a saying in SaaS that managing a product development team is a lot like herding cats. The joke of the saying is that everyone involved in a project has their own set of goals and ideas surrounding what success looks like, much in the way my cats do whatever they feel like doing despite family’s efforts to stop 2am meowing and couch clawing. This project was no exception. Carrying the analogy forward, the subscribed audience of any particular influencer is also an amalgamation of individuals with the

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