473 place 0

483 Social commerce predicted to grow 35% in China this year

Business of Apps
Anne Freer @ Business of Apps 1 place · 02/19/2021 06:36 EDT

Social commerce predicted to grow 35% in China this year

Social commerce is a rapidly growing area of the US eCommerce segment that has found new success especially in light of the Covid pandemic. According to eMarketer, social commerce penetration in China is predicted to reach $363.3 billion in 2021, up 35.5% from 2020. Social commerce will account for 13.1% of total eCommerce sales in the country. Meanwhile, sales from social networks in the US are projected to jump 4.3% to $36.1 billion in the US. That’s a rather modest growth compared to China, but it still

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