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3 Report: 'Virtually No Demand' for iPhone Air

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Hartley Charlton @ MacRumors 1 place · today 06:22 EDT

Report: 'Virtually No Demand' for iPhone Air

Apple is "drastically" cutting production of the iPhone Air and shifting focus toward the iPhone 17 and iPhone 17 Pro models, Nikkei Asia reports.


The business publication claims to have learned of a major cut to ‌iPhone Air‌ production motivated by weaker-than-expected consumer interest. Although Nikkei declined to disclose the extent of the production cut or which suppliers will be affected, it says that the changes may be seen in Apple's supply chain in the coming months.

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