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139 Coca-Cola's CEO explains why its $5 billion bet on a coffee chain hasn't worked out as planned

Business Insider
Alex Bitter @ Business Insider · today 13:05 EDT

Coca-Cola's CEO explains why its $5 billion bet on a coffee chain hasn't worked out as planned

Coca-Cola hasn't found a way to make Costa Coffee work within its broader ecosystem, CEO James Quincey said.

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