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644 Danish Understory secures €12 million in Series A to expand booking and experience management platform

ArcticStartup
Nurcin Metingil @ ArcticStartup 1 place · 09/12/2025 04:32 EDT

Danish Understory secures €12 million in Series A to expand booking and experience management platform

Aarhus-based startup Understory has raised €12 million in Series A funding, in a round led by London-based Smedvig Ventures. The company develops an AI-based platform that integrates booking, payments, and marketing tools for experience providers, aiming to address inefficiencies in how the sector manages customer demand and operations. The funding will be used to expand […]

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