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853 The rise and fall of Wish.com: How a $10B E-commerce unicorn crashed and burned

Startups News
Daniel Levi @ Startups News · 06/10/2025 18:25 EDT

The rise and fall of Wish.com: How a $10B E-commerce unicorn crashed and burned

It was the 2010s, and Wish ads were everywhere. A $1 cat mask. $10 drones. Even “USB-powered pregnancy tests.” The weirdness never stopped. But behind the viral chaos was a company obsessed with growth at all costs. Wish became one ...

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