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Marketing sits at the heart of mobile app growth. It drives discovery, powers engagement, and converts users into revenue. But the complexity of the ecosystem has outpaced what any single team can manage on its own. From user acquisition to retention, monetization, and experimentation, modern app growth requires a network of specialized partners. However, finding the right ones is no small task. That’s why we created the App Marketing Ecosystem 2025 market map, offering a clear overview of the platforms and
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Business of Apps
The ICE raid on a Hyundai plant, one of the "largest" in history, is reverberating far beyond the rural Georgia town where it took place. Read more ›
2,085 fresh
Audiences around the world have been dying to see how 'The Conjuring: Last Rites' wraps up the Warrens' cinematic story. Read more ›
807 fresh
Apple plans to release AirPods Pro 3 this year, according to supply chain analyst Ming-Chi Kuo. All signs point towards Apple unveiling the AirPods Pro 3 during its iPhone 17 event on Tuesday, September 9. However, Kuo did not provide a specific timeframe beyond the second half of 2025, which lines up with previous rumors. Kuo did not mention any new features that are planned for the AirPods Pro 3.... Read more ›
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Microsoft said its Azure cloud platform has returned to normal service after an incident of cut underwater cables that played out over Saturday. The tech giant reported "undersea fiber cuts" in the Red Sea on Saturday morning, which disrupted Azure service throughout the Middle East and led to potential "increased latency" for users. Microsoft said that the latency issue was resolved by Saturday evening and was able to reroute the... Read more ›
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Two men on hunger strike outside the offices of Anthropic in San Francisco and DeepMind in London highlight the intense fears around AI development. Read more ›
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Microsoft was forced to reroute Azure traffic on Saturday, September 6, after two major submarine cable systems were severed in the Red Sea, triggering latency spikes and degraded performance for cloud users across South Asia and the Gulf. Read more ›
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Someone bought an Asus TUF RTX 4090 from eBay, and it wouldn't post. It is easy to see the problem with the cooler removed. Read more ›
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Until very recently it wasn’t clear what usage limits were placed on Gemini at the various tiers. Thankfully Google has finally updated its Help Center article detailing “Gemini Apps limits & upgrades for Google AI subscribers.” Gone are the useless descriptors like “limited access” or vague statements like “we may at times have to cap […] Read more ›
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Apple is hosting an online streaming event for the public and press on Tuesday, September 9, 2024 at 10:00 a.m. Pacific Time. The company is expected to announce its new iPhone 17 lineup alongside new Apple Watch models, and potentially other products during the event, dubbed "Awe Dropping." Here's how you can watch it and when, wherever you are in the world. There are multiple ways to watch the September... Read more ›
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The curious case of failing SSDs, following Microsoft’s August security patch for Windows, has once again taken an unexpected turn. Read more ›
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Ethical hackers have detailed how they uncovered 'catastrophic' vulnerabilities in various Burger King systems. Read more ›
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The Samsung Galaxy S25 FE going official was the most important story of week 36. The phone packs a 4nm Exynos 2400 chipset with 8 GB of RAM, and up to 512 GB of storage. Despite the mostly unchanged SoC, the S25 FE packs a 10% larger vapor chamber for cooling. Another update is the bigger 4,900mAh battery. The phone is a svelte 7.4mm thin and weighs some 23 grams... Read more ›
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Looking for a way to watch Houston play Los Angeles? Here's everything you need to stream Sunday's 4:25 p.m. ET game on CBS. Read more ›
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President Donald Trump has vowed to deport 1 million undocumented immigrants out of the United States every year. So far, he’s falling well short of that goal, with estimates in the neighborhood of 200,000 as of August. Still, the Trump administration carries on with its deportation campaign. Driven by publicly anti-immigrant officials like Stephen Miller, […] Read more ›
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Nintendo has just won another major battle in its longstanding war against piracy. Earlier this summer, a US federal court ruled in favor of Nintendo in a lawsuit against Ryan Daly and the Modded Hardware website. The site was known for selling devices that allowed users to get around Nintendo's piracy protections, including the popular MIG Switch flashcart that lets buyers play official Nintendo games without the need for a... Read more ›
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Bethesda has hidden a secret message in a social media post ostensibly marking Starfield's second anniversary. Read more Read more ›
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Nvidia’s new RTX 5090 and PRO 6000 GPUs are reportedly being plagued by a reproducible virtualization reset bug that can leave the cards completely unresponsive until the host system is physically rebooted. Read more ›
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Could Reynolds see the cinematic potential in Deadpool, or did he just get extremely lucky that everything's worked out in his favor? Read more ›
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After my dad died it became evident that my mom couldn't live on her own. Multigenerational living has been beneficial for all of us. Read more ›
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Windows bloat hater NTDEV has released an updated version of Tiny11 Builder ready for Windows 11 25H2. Read more ›
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Business of Apps
In-app purchase revenue from apps surpassed games for the first time in the second quarter of 2025, marking a major inflection point for the app economy. Apps on the Apple App Store and Google Play Store generated $20.9 billion revenue in the second quarter, $300 million more than games. Game revenue has been mostly flat since the first quarter of 2023, while app revenue has increased 65.8 percent in that... Read more ›
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Most popular sources
Business Insider
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30% 9 |
Tom's Hardware
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22% 18 |
CNET
|
9% 5 |
MacRumors
|
6% 4 |
Vox
|
5% 2 |
| View sources » | |
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07.09.2025 17:07
Last update: 17:00 EDT.
News rating updated: 00:01.
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