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In the dog-eat-dog world of apps, it’s no secret that effective user onboarding is crucial for retention and conversion these days. Applica’s latest guide, A guide to onboarding optimisation using JTBD and MaxDiff, offers a strategic approach to refining onboarding processes by focusing on user motivations and preferences. The guide breaks down a practical, research-driven approach to onboarding that does more than walk users through features. It helps teams design flows that speak to what users actually ca
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Business of Apps
The White House says the show is “fourth-rate” after it showed Trump with “tiny” genitals. The controversy comes just as the FCC has greenlit Paramount’s merger with Skydance and promised to end DEI. Read more ›
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The president said in a Truth Social post that he wanted Musk's businesses to "THRIVE like never before." Read more ›
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Since a little after 3PM ET on Thursday, Starlink users have reported they can’t connect to SpaceX’s satellite internet service. The Starlink website confirmed the issue, with a banner message saying “Starlink is currently experiencing a service outage. Our team is investigating.” On X, Starlink posted a more detailed message at 4:05PM ET, saying “Starlink […] Read more ›
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Aside from interest rates, the president and Powell are also not on the same page about the Federal Reserve renovation costs and inflation. Read more ›
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Hours after CBS-owner Paramount announced a "South Park" deal, the show's creators showed they're not afraid to bite the hand that feeds them. Read more ›
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Last month, two Republican federal appeals court judges effectively abolished the law banning race discrimination in elections in seven states. On Thursday, the Supreme Court issued a brief order blocking this decision. The upshot is that, at least for now, it is still illegal for a state to disenfranchise someone because of the color of […] Read more ›
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Starting today, UK adults will have to prove their age to access porn online. Experts warn that a global wave of age-check laws threatens to chill speech and ultimately harm children and adults alike. Read more ›
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The FCC said it approved Skydance's $8 billion acquisition of Paramount Global and that the company agreed to content conditions. Read more ›
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Cindy Sheahan retired, divorced, and moved to Palermo, Italy, where she says she's saving money and living her best life. Read more ›
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The Season 27 premiere of "South Park" went all in on Donald Trump, and the White House is less than thrilled. Read more ›
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8GB of RAM and 128GB internal storage aren't future-proof at all, especially given the pace of development for AI features. Read more ›
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This upgrade should be good news for Samsung, but we hope it avoids one pitfall of a wider aperture and big sensor. Read more ›
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"We look red-faced and ragged when we come out, but about an hour later, wow," Nicole Kidman said. Read more ›
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A wrestling legend, Hulk Hogan became one of the sport's major stars as it exploded in popularity in the 1980s. Read more ›
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President Trump has admitted he threatened to break up Nvidia, despite not knowing who Jensen Huang was and having never heard of the company before. Read more ›
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Elon Musk had more bold projections for Tesla's robotaxi. But investors didn't get much insight on the Austin launch during Wednesday's earnings call. Read more ›
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Reports of Donald Trump’s name repeatedly appearing in the Jeffrey Epstein files, coupled with the unearthing of a suggestive birthday card that the president sent the convicted sex offender, have renewed scrutiny of their relationship. But if the government really had damning information about Trump’s entanglements with Epstein in its possession for years, then why […] Read more ›
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Samsung isn't finished testing Android 16-based One UI 8 for the Galaxy S25 series, with a fourth beta arriving next. Read more ›
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Astronomer's head of HR, Kristin Cabot, resigned on Thursday, a week after the Coldplay kiss-cam scandal went viral. Read more ›
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Business of Apps
App marketing teams are embracing a more pragmatic approach to data analysis, prioritizing business outcomes over statistical significance as industry leaders advocate for “data-powered” rather than “data-driven” decision making. Speaking at App Promotion Summit London 2025, Simon Thillay, Head of ASO Strategy & Market Insights at AppTweak, outlined how marketing teams can make confident decisions even when statistical certainty remains elusive—a challenge that has long plagued App Store Optimization effort Read more ›
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App Promotion Summit Berlin is calling for speakers to join industry leaders from Babbel, Flink, Bolt, Omio, Freeletics, and Vinted at this year’s premier app growth event. The summit, taking place on November 27th at Hotel Adlon, brings together app marketers and product experts to share cutting-edge growth strategies and tactics. We are now are seeking exceptional speakers with diverse backgrounds across the entire app ecosystem, from eCommerce and travel... Read more ›
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TikTok’s revenue surged to $23 billion in 2024, according to the TikTok App Report, making it the fourth largest social app by revenue behind Facebook, Instagram and YouTube. The majority of this revenue came from its advertising platform, which generated $17 billion in 2024. In-app purchases and commerce are the other two revenue pillars for TikTok, each generating over $2 billion for the app. TikTok revenue by type 2018 to... Read more ›
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Super early bird tickets for App Promotion Summit NYC 2025 end this Friday, July 25th. The summit will bring together more than 300 in-person participants and will feature over 30 industry experts presenting across three dedicated content stages. The event also promises outstanding networking opportunities. Tickets are currently available with savings up to $500, but prices increase after Friday’s deadline. Don’t miss out on the opportunity to be part of... Read more ›
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In today’s rapidly evolving mobile landscape, building a successful app requires navigating an increasingly complex ecosystem of tools and technologies. Modern development demands expertise across multiple domains — from backend infrastructure and testing pipelines to distribution strategies and cross-platform frameworks. User expectations have reached unprecedented heights while the market grows more competitive daily. Choosing the right development stack has evolved far beyond simple coding decisions to b Read more ›
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Most popular sources
Business Insider
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23% 1 |
Wired
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12% 5 |
Tom's Hardware
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12% 9 |
The Verge
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10% 4 |
Mashable
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8% 0 |
| View sources » | |
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25.07.2025 04:23
Last update: 04:16 EDT.
News rating updated: 11:11.
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