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678 Social selling: Why I stopped chasing replies and started building presence

Silicon Canals
Guest Contributor @ Silicon Canals · 05/02/2025 06:59 EDT

I used to think social selling was something you did after work, a side hustle to the “real” job of cold emails, calls, and forecasting. Then the deals started rolling in, and the story behind them didn’t look anything like the playbook I thought I had to follow. Two of my biggest wins last year—$110K ... Read more

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