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You’ve achieved impressive growth with your app – hitting key milestones in installs, active users, and lifetime values. But with scale comes new challenges: rising competition, increasing CPIs (cost per install), and the pressure to justify higher marketing budgets. To address these challenges, Yodel Mobile has launched Unlocking sustainable app growth: The ultimate app marketing guide, a report designed for app businesses ready to scale efficiently while controlling acquisition costs. Featuring expert ins
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Business of Apps
The man was arrested after an 'incendiary device was ignited and thrown,' at a Tesla dealership in Loveland, Colorado, per police. Read more ›
5,786 fresh
The documents reveal a DOGE affiliate is attempting to transfer the headquarters of an independent think tank, the United States Institute of Peace, to the government at no cost. Read more ›
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On Sunday, a few thousand people in Green Bay, Wisconsin, gathered to hear Elon Musk speak â and give away two giant cardboard checks for $1 million. Attendance at the event was limited to people who had added their names to a petition against âactivist judges,â created by Muskâs America PAC. He has promised money […] Read more ›
1,306 fresh
After weeks of “Tesla Takedown” protests, extremist groups are showing up to back Elon Musk’s beleaguered car company. Read more ›
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Trump signed an order cracking down on "unscrupulous middle-men" who profit from reselling tickets at an "enormous markup." Read more ›
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The popular iOS game emulator Delta has received a major update that adds online multiplayer functionality for Nintendo DS games. Version 1.7 of the app now allows players to compete against each other in classic DS titles like Mario Kart DS, Bomberman, and Animal Crossing. Nintendo officially shut down the original DS online services back in 2014, so Delta relies on alternative Nintendo Wi-Fi Connection servers maintained by the community.... Read more ›
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The Natal Conference, which costs up to $10,000 to attend, features multiple matchmaking strategy sessions and onsite ministers so attendees can get married, WIRED has learned. Read more ›
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Macer Gifford, who fought in Ukraine for two years, told BI about the inspiring — and sometimes troubled — international volunteers he's seen there. Read more ›
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The upcoming Resident Evil movie reboot from Zach Cregger will be "unlike any of the previous films" in the franchise. Read more Read more ›
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Looking for NYT Strands answers and hints? Here's all you need to know to solve today's game, including the spangram. Read more ›
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ChatGPT's built-in image generation feature is now available to everyone. OpenAI CEO Sam Altman said last week that the company is delaying its rollout to free tier "for a while," because the tool was way more popular than they had expected. But the company made the feature available to free users over the weekend, allowing them to generate images from within ChatGPT and without having to switch to OpenAI's DALL-E... Read more ›
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The Kindle Paperwhite Kids 16GB is still on sale for 22% after Amazon's Big Spring Sale. Read more ›
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Smartphones are great. Theyâre also⦠a lot. The idea of a more balanced device, one that gives you all of the most important and useful features of a smartphone but keeps you out of the infinite-doomscrolling loops, has been an enticing one for a long time. Nailing that balance, though, turns out to be almost […] Read more ›
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If you want to create a cinematic experience at home, then chances are that your TV’s built-in speakers just won’t cut it. Instead, it may be worth investing in a top-notch soundbar like the Sonos Arc, especially now that the Arc has dropped to an all-time low price of $599 ($300 off) at Amazon, Best […] Read more ›
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The academic and author discusses what to expect from the singularity, the need for AI self-correcting mechanisms, and what hope there is for superintelligence safeguarding democracy. Read more ›
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Jensen Huang, Michael Dell, and Amancio Ortega exited the ranks of the very richest after stocks tumbled in the first quarter, denting their net worth. Read more ›
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OpenAI has opened up the formerly paywalled feature, allowing anyone to create images using ChatGPT 4o technology. Read more ›
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Business of Apps
Remerge and Adjust are teaming up with Google for an exclusive event about the impact of the Android Privacy Sandbox. Think Outside the Sandbox will take place in London on April 10 at The Apartment at The Hoxton. Through presentations and in-depth panel discussions, some of the most influential mobile marketing minds will share their insights on what’s ahead for the industry — and how you can prepare for app... Read more ›
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The clock is ticking for anyone planning to attend App Promotion Summit London 2025. Early bird tickets close this Friday, March 28th, with savings of up to £500 still on the table. The event will bring together over 800+ in-person attendees, with 70+ speakers across 7 content stages covering app growth, user acquisition, retention, ASO, monetization, and more. It’s a one-day deep dive into the strategies driving mobile growth in... Read more ›
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Join Yodel Mobile on Thursday 3rd April at 2.30pm GMT for How to get your app featured on the App Store, a free webinar exploring how you can boost your app’s visibility. Whether you’re launching a new app or looking to scale your current app, this webinar will offer actionable insights to help improve your app’s performance and drive downloads. What will you learn? During the session, our app growth... Read more ›
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In 2024, Adsterra, a global advertising network, took a groundbreaking step by launching World AdTech Day — the first-ever dedicated celebration for professionals in the adtech industry. This initiative was created to recognize the contributions of experts who drive digital advertising forward. On March 27, 2025, the celebration returned for its second edition, once again bringing together industry pioneers, innovators, and professionals from across the globe. Explore all event details,... Read more ›
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Most popular sources
Wired
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42% 38 |
Business Insider
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26% 14 |
Gizmodo
|
8% 16 |
MacRumors
|
4% 1 |
Ars Technica
|
3% 5 |
| View sources » | |
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01.04.2025 12:05
Last update: 12:01 EDT.
News rating updated: 19:04.
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