The World Cup handed host cities a global stage. Marketing videos underscore how host cities are using it to reassure a world that's grown wary of coming to the U.S. Read more ›
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The pandemic may be fading in many markets, but the Ukraine crisis is a reminder that volatility in travel demand is here to stay. Airlines, hotels, and cruise lines need to draw faster insights from their data to thrive. -Sean O'Neill Read more ›
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Earlier this week we published The Oral History of March 2020: The Month Global Travel Shut Down, a feature that looked at March 2020 from the perspective of two dozen travel leaders. These people shared their personal stories of pain, shock, and of resilience as borders closed, airplanes went empty, and hotel doors shuttered. To […] Read more ›
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The desire to just get away is stronger for U.S. travelers than the higher cost of fuel and (so far) fears of another coronavirus variant surge. -Jason Clampet Read more ›
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In Skift's top stories this week, Microsoft increases its internal penalty for business travel carbon emissions, large numbers of Russians head to Dubai and Maldives, and U.S. airlines struggle to fill pilot shortages. -Rashaad Jorden Read more ›
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Membership Collective Group and its leading brand Soho House haven’t seen profitability since the first club opened more than 25 years ago. Opening more clubs at reduced costs can lead to profits, but that also risks diluting the exclusivity once associated with the brand. -Cameron Sperance Read more ›
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Several of the recommendations put forth by the International Energy Agency to reduce oil usage might be popular with consumers. However, one of the last things so many people thrilled by the large-scale easing of Covid measures worldwide want to do is travel less. -Rashaad Jorden Read more ›
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Competition in Pakistani aviation is getting fierce, pressuring the profitability of every carrier. -Peden Doma Bhutia Read more ›
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Good morning from Skift. It's Friday, March 18, in New York City. Here's what you need to know about the business of travel today. -Jason Clampet Read more ›
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Almost two years since the pandemic began, and plenty of rule changes in between, the government has lifted restrictions. -Jason Clampet Read more ›
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Microsoft's news this week underscored a bigger problem: It no longer seems to be about how to cut carbon emissions, but rather how that gets counted. -Matthew Parsons Read more ›
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China's national hotel performance sank amid an Omicron surge that is gripping major cities on the mainland as well as Hong Kong. But you wouldn't know that based on the development interest in the region from major companies like IHG. -Cameron Sperance Read more ›
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This week, travel startups announced more than $115 million in funding. A few of the companies had very startup-y names such as Placemakr, TravelX, FutureStay, and Hoo. -Sean O'Neill Read more ›
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Delta hasn't offered raises in two years so this decision is long overdue — and most probably necessary when the labor market is so tight. It doesn't hurt that the least unionized major airline in the U.S. can do this without protracted tussles with labor leaders. -Rashaad Jorden Read more ›
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Oyo's potential IPO has likely run head-on into the collapse of several recent public market debuts in India with a couple of lawsuits potentially figuring into the regulator's delayed decision. Oyo will eventually go public, but that maiden public appearance likely won't resemble the initial vision. -Dennis Schaal Read more ›
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Destination marketers are skilled at helping travelers plan trips, but they're poor at encouraging transactions. Are they missing a trick by not driving more direct bookings and, thus, helping to level the playing field for the smallest travel suppliers? -Sean O'Neill Read more ›
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It isn't that Vacasa has no competition in North America in vacation rental management, but there isn't a strong challenger at the moment after Vacasa bought out its strongest competitors over the last two years. In such a hot market, look for that void to get filled pronto. -Dennis Schaal Read more ›
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How long can Soho House owner Membership Collective Group keep losing money? More clubs and increased membership are one way to tell a growth story, but investors eventually want to see profitability. -Cameron Sperance Read more ›
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Although several study abroad providers want to return to Russia in the near future, they'll only be able to do so when the country loses its status as an international pariah. That's not happening anytime soon. Here is their alternative thinking right now. -Rashaad Jorden Read more ›
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A reputation for strict entry requirements, plus an unexpected variant and social disruption, is hard to undo. Canada's tourism businesses are certainly paying the price, despite a successful vaccination campaign. Will it be another lost summer for the U.S. neighbor, particularly given the rising fuel costs? -Lebawit Lily Girma Read more ›
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The travel industry registered one of its strongest months of recovery since the inception of our index, with performance up across all sectors and almost all countries. The war in Ukraine, however, is casting a long shadow over travel's performance moving into March. -Wouter Geerts Read more ›
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19.06.2026 08:08
Last update: 08:01 EDT.
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