Spirit, once one of the most profitable airlines, never recovered from the pandemic and the shift to premium travel. Rival low-cost airlines are trying to take advantage — but they have their own problems. Read more ›
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Luxury brands have spent two decades optimizing for the human eye. A meaningful share of their traffic will soon belong to something else entirely. Read more ›
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The end of Spirit may not be the end of an era so much as the beginning of a reckoning. When fuel spikes, a botched merger, and a premium-obsessed traveler all show up at the same gate, the ultra-low-cost model doesn't just lose altitude — it stalls. Read more ›
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In this video from Skift Asia Forum 2026, Andrew Langdon, chief development officer at Accor, explains how generational shifts and rising competition are accelerating hotel brand conversions across Asia, with mid-scale and economy properties driving most of the growth. Read more ›
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The possible shutdown comes as negotiations over a bailout from the Trump administration have hit an impasse. Read more ›
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Call it the WhatsApp travel economy: like the messages, the travelers are invisible to everyone outside the conversation. Read more ›
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Havila Voyages has shown that low-emission cruising through Norway's fjords is technically possible. The harder question is whether the infrastructure to support it can keep pace. Read more ›
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Google built the AI search surfaces displacing travel’s organic traffic. Now it’s bringing travel advertisers into the system that powers them — and the price is the keyword control paid search has run on for decades. Read more ›
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Why did Choice Hotels underperform against competitors in every type of hotel during the best quarterly demand backdrop in recent memory? Read more ›
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Royal Caribbean beat estimates and demand remains strong — but the Iran war is quietly rewriting the profit math. Read more ›
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Wyndham believes AI tools will eventually bring relief to franchisee P&Ls, though not immediately across the board for all hotels. Read more ›
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A new report shows which states stand to lose the most when overseas visitors pull back on U.S. travel. Read more ›
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Luxury demand continues to power Hyatt through an uneven economy, reinforcing the company’s high-end strategy. Read more ›
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Grab's consumer super app is becoming mapping infrastructure for Big Tech in Southeast Asia. Travel brands may not compete with it — but they may increasingly depend on it. Read more ›
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Whitbread blinked. Facing an activist investor and a widening gap between its market value and its property assets, Premier Inn's owner has opted for a sweeping reset. Read more ›
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The biggest win for the hospitality sector will be the elimination of manual licensing and compliance checks that quietly drain operator time and margin. Read more ›
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The math suggests Uber will subsidize hotel booking at a net loss for a subscription fee. Expedia's B2B business growing five times faster than its consumer business tells you who this deal is really for.​​​​​​​​​​​​​​​​ Read more ›
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As Allegiant’s Sun Country acquisition gathers pace, CEO Greg Anderson sees a smaller, more concentrated U.S. airline market by 2030 – and thinks Allegiant is built for it. Read more ›
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Asia's travel platforms are focused on providing the right answer fast. That may or may not require a human. Read more ›
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Studio 6 Plus is Prism's attempt to push G6 upmarket without abandoning the value lane, and to recruit developers with sharper franchise terms than its rivals are offering. Read more ›
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22.07.2026 04:18
Last update: 04:10 EDT.
News rating updated: 11:10.
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