Raffles and Fairmont, two of Accor's flagship luxury brands, are undergoing thoughtful changes that go beyond marketing. Under Claudia Kozma Kaplan’s leadership, the focus is on preserving each brand’s legacy while embracing a new chapter of storytelling, service, and growth. Read more ›
74
For today’s pod we look at Airbnb’s aggressive expansion approach, IHG’s good news in the U.S., and Melia’s equally good news about Mediterranean numbers. Read more ›
0
Moral of the story: Being low-cost is no longer enough. Without scale, efficiency, and solid financial backing, it’s getting harder for smaller airlines to stay in the game — especially with the kind of cut-throat competition we’re seeing in the region. Read more ›
0
India’s booming aviation sector is set to get a major lift from two secondary airports in Delhi and Mumbai. While the projects signal India’s evolution into a global transit hub, smart pricing will be crucial to drive traffic. Read more ›
0
Finance teams have quietly become power players in corporate travel. The shift began years ago but has sped up post-pandemic. The challenge now? Ensuring that the traveler experience and domain expertise aren’t lost in the numbers. Read more ›
5
Whether the poaching attempts were a rogue or not, it's clear that Airbnb is going all-out to compete in its new experiences business. Read more ›
93
IHG’s confidence in domestic U.S. travel and bullish outlook on China suggest it’s more focused on geographic diversification than short-term headwinds. Its message: the turbulence is real, but not enough to stop the long-haul growth. Read more ›
0
Carbon capture may be a promising climate solution, but the gap between promise and delivery is growing harder to ignore. Read more ›
0
Meliá's ability to stay profitable while expanding is notable. CEO Gabriel Escarrer tells Skift he's turning the group into a global resort operator, not just a Mediterranean one. Read more ›
0
On today’s pod we look at Marriott’s cheaper room push, Apple’s new tools for travelers, and Google’s rapidly changing marketing landscape. Read more ›
0
India’s growing purchasing power is driving Oyo towards premiumization, but it’s doing it Oyo style. Read more ›
0
By focusing on franchise and joint venture deals, Hilton’s found a way to grow quickly without spending a lot of its own money. It’s a smart, low-risk strategy and one that seems to be paying off. Read more ›
0
Apple is testing its own version of live translation, but not for face-to-face conversations through wearable devices. Read more ›
3
The drop in interest in traveling to the U.S. is real, and it very well may fade as Breeze's CEO says. But repairing the brand damage will take time. Read more ›
0
Marriott has realized it has been been leaving money on the table by primarily catering to expense-account travelers and vacationers in the luxury and upscale segments. Read more ›
0
At Skift Research, we think travel leaders need to be a little Google-obsessed. It’s one of the most important drivers of bookings, and our data shows Google is undergoing a real-time AI transformation with massive implications for the industry. Read more ›
2
The travel business has unparalleled access to customer data, and AI offers ample avenues to apply it and improve the traveler experience. By creating insights and knowledge, including who to talk to, where to reach them, and what to say to them, AI offers travel marketers unique opportunities to help their brands make better decisions that can drive business growth at scale. Read more ›
12
As visitor numbers to Japan soar, so do the headaches. But despite a target of 60 million tourists a year by 2030, authorities aren’t afraid of adding a few hoops. The government’s betting visitors will come anyway. Read more ›
0
Economic uncertainty leads to lower valuations, and that means it can be a good time to buy for companies that have the means. Read more ›
50
If the measure ultimately becomes law, it would severely hamper Brand USA's ability to market the U.S. internationally as a travel destination. Read more ›
0
The Singapore-based hotel group expands its portfolio while expanding a second brand, demonstrating that growth and craft excellence aren't mutually exclusive. Read more ›
0
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14.07.2025 12:01
Last update: 11:56 EDT.
News rating updated: 19:00.
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