TikTok users spent $2.3 billion in the app in 2021, an increase of 77% over the $1.3 billion it scored in 2020. While ByteDance saw phenomenal success in terms of installs of its short-form video app TikTok even before pandemic lockdowns, 2020 marked a turning point with more users flocking to their phones to pass the time spent at home. Consumer spending on the vide app reached $824 million during... Read more ›
0
Instagram scored its best quarter since 2014 as app installs rose 10% over the previous quarter in Q4 2021, marking the second time that TikTok was not the top-ranking app globally. That’s according to new data from SensorTower, which shows that global app downloads reached over 36 billion during the fourth quarter of 2021, a 2.7% increase over the previous year. Instagram benefitted from a spike in Android app installs... Read more ›
0
Social commerce is excepted to grow three times as fast as traditional commerce to $1.2 billion by 2025, according to a new report from Accenture. The growth of the $492 billion global industry is expected to be driven by Gen Z and millennial social network users who will account for 62% of social commerce spending by 2025. In 2021, 64% of social media users said they made a social commerce... Read more ›
0
Airnow, the integrated app management platform, just acquired mobile growth services provider Lab Cave which focuses on App Store optimisation for mobile game developers. Lab Cave is based in Madrid and has 30 staff. While financial details of the transaction were not disclosed, Airnow said it plans to expand its specialist and multidisciplinary team to deal with larger publishing projects in the mobile game industry. “Lab Cave has used the... Read more ›
0
Twitter said it wants to change the way in which users view content on the app by expanding keyword blocking. The company is also adding a tool to mute tweets. The company said in a tweet that it was “working on some updates so keywords you’ve muted and accounts you’ve muted/blocked stay out of a few more places.” The option allows users to more effectively control what they are seeing... Read more ›
0
Although advertisers have been rightly worried about IDFA related impacts on their budgets and campaigns, new research finds that ad spend topped $295 billion, up 23% year-on-year in 2021 and is esteemed to reach $350 billion in 2022. In 2021, users spent around 3.8 trillion hours using their mobile devices. That’s a staggering 4.8 jours a day with 7 of every 10 minutes being spent in social, photo or video... Read more ›
38
Following the massive success of our sell-out APS Berlin event last month we are excited to announce that we’re returning to London in-person on 24th March 2022 and online 29th to 31st March. We’ll be bringing together the UK app community to share how apps are adapting, growing and succeeding in 2022. You’ll be able to learn and connect with the UK’s leading app marketers in interactive workshops, talks, discussions... Read more ›
0
Apple reportedly paid out over $260 billion to app developers since the App Store launched in 2008, highlighting the store’s phenomenal growth. The App Store is now being accessed by more than 600 million people each week across 175 countries. By comparison, the App Store paid out $155 billion in 2019. The app ecosystem Apple has built is undeniably driving economic growth and facilitating an opportunity for app developers to... Read more ›
21
The chart of the top 10 most downloaded apps globally in 2021 was led by TikTok, Instagram and Facebook, according to the latest data from mobile app insights experts Apptopia. For anyone following app rankings throughout the year, these findings will come as little surprise. But a glance at the charts revealed that ByteDance managed to secure a top spot for two of its apps in 2021 with TikTok and... Read more ›
33
European app users spent approximately $18.3 billion on the App Store and Google Play in 2021, according to Sensor Tower data. That’s an increase of 22.8% over the previous year and considers in-app purchases, subscriptions and premium app purchases. The ongoing COVID crisis has undoubtedly had an effect on the continued demand for apps throughout 2021 in Europe. Spending in the region accounted for 14% of global mobile app revenues... Read more ›
14
Instagram is running a set of small tests of private likes on Stories. The option is currently only visible to a number of select users. As the name suggests private likes are only visible to the account creators who posted the story. Story likes won’t be publicly visible, Instagram confirmed to TechCrunch. Here’s an example of what this may look like: Instagram users can reply or react to Stories using... Read more ›
0
Apple’s App Tracking Transparency that was rolled out with iOS 14.5 appears to have made no difference in the total number of active third-party trackers, and didn’t affect third-party tracking connection attempts either. That’s according to new research from the Lockdown Privacy app. App Tracking Transparency was launched to give users a choice whether they wanted to allow third-party tracking in apps. Lockdown Privacy set out to test just how... Read more ›
43
Spotify launched a new podcast advertising feature that features call-to-action cards. The feature is aimed at podcast listeners to boost brand awareness and recall. Call-to-action cards are clickable, interactive display units for digital audio ads. The cards consist of images and text to deliver messages for podcast ads. With these cards, users can click on the link and visit the brand’s website. Cards are based on the Streaming Ad Insertion... Read more ›
2
The number of publishers making $1 million in net income in 2021 has doubled since 2016, according to new data released by Sensor Tower. Over 900 publishers are projected to surpass the $1 million mark in 2021, up 91% over 2016. The number of publishers on iOS exceeded 581 while Google Play had 325 publishers scoring significantly higher for revenues this year. It’s likely that lockdowns in light of the... Read more ›
2
TikTok is testing a new feature that lets users Repost clips to their own followers. The Repost button, which appears in the sharing options of only some select users so far, can be clicked to reshare a clip to a user’s feed for their own connections to see the video. Comments added to a clip by the sharing user are also cross-posted. While other social apps are getting rid of... Read more ›
0
By Greg Wang, Head of Sales, North America at Adjust Food delivery was one of the fastest-growing app verticals of 2020 globally, becoming somewhat of an indispensable tool in consumers’ lives for ordering food in a safe, socially distanced and convenient way.      The dramatic change to the way consumers enjoyed restaurant and takeaway food led to a boost in user engagement with food delivery apps. The top four food delivery... Read more ›
0
App Tracking Transparency (ATT) opt-in rates reached 46% over the last few months of 2021, according to data released by AppsFlyer. While mobile marketers and advertisers worried that measurement and ad optimisation would be seriously hampered by the updates to iOS 14.5 it appears that install and usage baseline were elevated in 2021 despite ATT. Installs exceeded 2020 by 19% this year driven by lockdowns and social distancing policies. The... Read more ›
0
Lapse, the social app that lets users form groups and collaborate cross-groups just raised $11 million in a seed funding round led by Octopus Ventures and GV. The app is different to other social photo apps in that users can, for example, take collective rolls of 36 photos that are only shown to the group. To date, Lapse has raised $12.4 million in funding. When it launched in September 2021,... Read more ›
0
Some 27% of teens and young adults are expected to shop through their social feeds in 2022, with a growing number of them expressing an interest in Instagram shopping experiences, according to the latest Trend Report published by the popular imaging app. However, sustainability and ethical fashion are of growing concern with 23% expected to check second-hand websites and 24% selling more of their own clothes online and via social... Read more ›
0
Elevate 2021, the Customer Forum from app experience platform, Airship, featured insights and innovations presented by market-leading analysts and professionals from across the globe. Mobile professionals from the likes of Disneyland Paris, Shell, BBC, Chipotle and Allstate talked through how they have been driving business success through their mobile apps. All sessions are now available for free here and you can find some of the key highlights below. COVID-19 accelerates... Read more ›
0
Most popular sources
Business Insider
|
28% 12 |
Android Authority
|
13% 11 |
Tom's Hardware
|
13% 8 |
CNET
|
7% 7 |
Eurogamer.net
|
4% 0 |
| View sources » | |
LIKE us on Facebook so you won't miss the most important news of the day!
30.09.2024 09:26
Last update: 09:20 EDT.
News rating updated: 16:20.
What is Times42?
Times42 brings you the most popular news from tech news portals in real-time chart.
Read about us in FAQ section.