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460 GetYourGuide Shows European Commission How Google Should Fix Its Travel Ads

Skift
Dennis Schaal @ Skift 3 place · 01/07/2025 17:05 EDT

GetYourGuide Shows European Commission How Google Should Fix Its Travel Ads

The European Commission may soon decide what Google must do to comply with the Digital Markets Act. In the experiences sector, GetYourGuide's proposed advertising changes may be an improvement for platforms and operators, but is the lack of price comparison among companies what travelers really want? -Dennis Schaal

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