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572 Summer Travel’s Hidden Hurdle: The Impacts of Cancellations and No-Shows

Skift
Skift @ Skift · 07/23/2024 10:00 EDT

Summer Travel’s Hidden Hurdle: The Impacts of Cancellations and No-Shows

Cancellations and no-shows for hotel reservations tend to be higher in summertime, which can significantly impact revenue for hotels and travel management companies (TMCs). Slicing and dicing data more granularly leads to better forecasting and may reduce potential revenue losses. -Onyx CenterSource

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