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This February, even though one day longer thanks to 2024 being a leap year, is over and it’s time to take a look at what interesting, insightful and useful for your app business we can share with you. So here comes the February 2024 UA Roundup to focus your attention on insights, trends and how-tos that matter to you user acquisition wise. It’s given, it’s been more than a year since Open AI shocked the world with ChatGPT, that anything related to acquiring users for your apps is – one way or another – wrap
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Trump's spending bill and his collections restart for defaulted student loans will push "millions more over a financial cliff," Elizabeth Warren said. Read more ›
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A console modder has shared details of their SDEX2M2 Adapter project, which adds M.2 SSD storage to the Switch 2. Read more ›
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Federal law states that the United States shall not “expel, extradite, or otherwise effect the involuntary return of any person to a country in which there are substantial grounds for believing the person would be in danger of being subjected to torture.” This law implements a treaty, known as the Convention Against Torture, which the […] Read more ›
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A couple weeks ago, I did something I try to do at least once a month: I went to the church I’m a member of in person instead of online. Growing up, church was a regular part of my life, and not just on Sundays. My father is a pastor, so it was common to […] Read more ›
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President Donald Trump can’t stop using — and abusing — his legal authority to block the entry of noncitizens into the country. When he issued a travel ban on citizens of Muslim-majority countries early in his first term, he did so by invoking Section 212(f) of the Immigration and Nationality Act, which allows him to […] Read more ›
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"Trump accounts" would be government-funded savings for newborns. Michael Dell and other CEOs aim to match workers' babies' $1,000 initial investment. Read more ›
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Twelve South's AirFly Pro lets me connect my AirPods to in-flight entertainment so I can get wireless crisp sound when I'm watching movies and TV shows. Read more ›
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These hacks will help you make your AC run more efficiently, cutting your power bills and keeping your home cooler than ever. Read more ›
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Apple's first iOS 26 beta includes a new "Keep Audio in Headphones" setting that addresses a common frustration for iPhone users juggling multiple audio devices. Found in Settings ➝ General ➝ AirPlay & Continuity, the new toggle prevents audio from automatically switching to newly connected devices like car speakers or Bluetooth speakers when you're already listening through headphones or AirPods. Instead of having your music suddenly blast through your car's... Read more ›
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Neither the US federal government nor the City of Austin will say how teleoperations, self-driving’s critical safety feature, will be used in the service launching in Austin in just a matter of days. Read more ›
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Outro, which is now available in seven states, wants to help people taper off antidepressants without experiencing debilitating side effects. Read more ›
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Nothing will announce its first proper flagship, the Phone (3), on July 1. That’s still several weeks out, so the company has only been sharing macro views of the phone. Well, now Max Jambor has zoomed out to reveal the full picture, though that raises some additional questions. Nothing Phone (3) (leaked image) First off, that camera island looks... small? Maybe it’s just the angle, but it doesn’t look as... Read more ›
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I talked to management gurus about Musk's DOGE crashout. They told me there's one clear path for redemption. Read more ›
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Evercore analyst Mark Mahaney used ChatGPT and Gemini to predict Google's antitrust case outcomes, showing AI's potential to transform legal analysis. Read more ›
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The driverless ride-hailing service in the UK capital will see Uber deploy vehicles running Wayve's AI-powered self-driving tech in a pilot scheme. Read more ›
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Meta's ad strategy targets older users who drive revenue growth and have more purchasing power, as a Barclays analysis shows. Read more ›
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In tvOS 26, Apple Music Sing now lets users turn their iPhone into a wireless microphone for Apple TV karaoke sessions, with voices amplified through the television's audio system. The feature supports multiple participants, allowing friends to join using their own iPhones to queue songs or send emoji reactions that appear onscreen. Real-time lyrics display on the Apple TV alongside visual effects that respond to the music. The broad new... Read more ›
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Without the iconic Glyph lighting, the Phone 3 looks much like a quirky gaming phone in the leaked render. Read more ›
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Starling Bank, one of the UK’s digital challenger banks, has launched a new AI-powered tool that will answer questions about your spending habits. You can now easily find out how much you’ve spent at Amazon in a particular month, how much money you’ve wasted on fast food outlets over the past year, or how much […] Read more ›
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App revenue is increasingly complex. Marketers and product teams are navigating a fragmented landscape. The ecosystem spans multiple platforms, regulations vary by region, and compliance isn’t optional. On top of this, changes to Apple’s App Store in the aftermath of the Epic v. Apple ruling are creating new openings for experimentation, while at the same time introducing new friction. With the App Store reform, there is now rising pressure on... Read more ›
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ConsultMyApp, in partnership with Business of Apps, has just released a new guide for app-focused businesses struggling with outdated and poorly integrated MarTech stacks. The guide addresses common pitfalls in modern MarTech setups, including bloated toolchains, siloed data, and ineffective integrations that can quietly erode ROI and hinder growth. It explains why AI alone isn’t a silver bullet, emphasizing the importance of clean data and solid infrastructure. The MarTech Audit... Read more ›
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The app stores have been cracked open, creating exciting new opportunities for monetization, but also leaving many teams wondering how to adapt and capitalize in a rapidly changing landscape. On June 24th, join Paddle’s VP of Product Lucas Lovell for Web revenue unlocked: Your playbook for the new app ecosystem, a live online event designed to help you navigate and thrive in this new era. A product leader with over... Read more ›
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From May 20th to 22nd, over 2,000 mobile marketers, founders, product leaders, and growth practitioners descended on the MGM Grand for the latest edition of MAU Vegas. Attendance was up 27% from last year, and the energy matched the numbers: lively sessions, energetic discussions, and active networking from poolside to pitch deck. Across dozens of talks and strategy deep dives, one thing became clear: there’s no single playbook for growth... Read more ›
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App revenue is becoming increasingly complex, with marketers and product teams navigating a highly fragmented landscape. The ecosystem spans multiple platforms, regulations vary by region, and compliance isn’t optional. On top of this, changes to Apple’s App Store in the aftermath of the Epic v. Apple ruling are creating new openings for experimentation, while at the same time introducing new friction. With the App Store reform, there is now rising... Read more ›
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10.06.2025 08:39
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