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2021 was a truly transformative year for the mobile app industry. In light of multiple lockdowns as well as wholesale privacy changes affecting user acquisition on iOS, consumer habits and user behavior patterns have undergone immense change and impressive growth. But how have these challenges affected the app marketing ecosystem? Mobile app trends 2022 provides expert industry analysis on the global and regional developments of the mobile marketing economy over the past year. Using data from the top 2,500.
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Business of Apps
ESG platform Atlas Metrics has closed a €12.2 million Series A funding round.Atlas Metrics provides an all-in-one platform for ESG compliance and sustainability performance management. The B2B platfor... Read more ›
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Google is testing changes to button placement that match that of the iPhone, abandoning its swipe actions for incoming calls. Read more ›
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Cuban said he'd worked with Diddy's designers on a set of jerseys for the Dallas Mavericks, but he's "sure glad" he never hung out with the man. Read more ›
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Elon Musk's X agreed to comply with orders from Brazil's Supreme Court — but experts told BI the battle won't end until the legal bills are paid. Read more ›
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Scientific American has surprising news about the possibility of black holes the size of an atom but containing the mass of an asteroid — the so-called "primordial black holes" formed after the birth of the universe which could solve the ongoing mystery of the missing dark matter. These atom-sized black holes "may fly through the inner solar system about once a decade, scientists say... And if they sneak by the... Read more ›
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If you've missed student loan payments or have loans in default, you'll want to take action before 11:59 p.m. tonight. Read more ›
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The former minister called on Beijing to study the industry in light of Republican candidate Donald Trump's comments on crypto. Read more ›
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Mark Cuban called Elon Musk a "faithful soldier" to Donald Trump and warned that his loyalty to the former president won't always be rewarded. Read more ›
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The bill aimed to create safety measures for companies spending $100 million on AI training. Read more ›
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Acer TravelMate P6 14 AI, a new AI-driven laptop which is designed for business professionals. Read more ›
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Trump used much of his speech in Prairie du Chien, WI, to take shots at Harris, including at one point saying she was born "mentally impaired." Read more ›
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The Australian actor, 44, tied the knot with her partner of over two years on the Italian island of Sardinia, sources told People. Read more ›
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Hackers use SYS01 infostealer in malicious Facebook advertisements to steal credentials. Read more ›
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Nikky de Graaf tried living in the city during university, but found it to be too stressful and expensive. Read more ›
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Celia Robbins was surprised to see how independent kids were in Berlin. She feels like much less of a helicopter parent raising her four kids in Germany. Read more ›
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A tiny PCB installed on a refilled HP ink cartridge allows users to continue using it despite HP's strict DRM settings. Read more ›
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Business of Apps
The App Growth Awards 2024 are fast approaching, with the deadline for entries set for this Friday. Recognizing excellence in app marketing and growth, the awards are open to global participants across a wide range of categories, and submitting your entry is both free and simple. Why should you enter? It’s free to participate. The application process takes just a few minutes. Winning will boost your company’s visibility and reputation... Read more ›
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Remerge is conducting a short survey to find out what marketers think about the effectiveness of app marketing campaigns. You’ll get a copy of the full results once the survey closes on September 30, 2024. And as thank you for your time, you’ll be entered into a prize draw to win a €300 Amazon voucher. Don’t forget to submit your details at the end of the survey for your chance... Read more ›
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![Mastering SKAdNetwork for app marketing success [new guide]](https://times42.com/media/8/9/3/9190893_640x200.jpg "Mastering SKAdNetwork for app marketing success [new guide]")
One of the most impactful recent developments for the app industry was Apple’s introduction of the App Tracking Transparency (aka ATT) framework. It sent app marketers on a quest to find a new way for tracking mobile app users’ behavior. To meet this demand, Apple had released SKAdNetwork (aka SKAN) which brought a new framework for app marketers to measure ad campaigns performance, while still respecting app user privacy. Mobile... Read more ›
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Most popular sources
Business Insider
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47% 12 |
CNET
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11% 4 |
Tom's Hardware
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10% 7 |
Android Authority
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4% 1 |
Eurogamer.net
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4% 2 |
| View sources » | |
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30.09.2024 03:19
Last update: 03:06 EDT.
News rating updated: 10:10.
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