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Playable mobile adverts have some of the lowest cost-per-install (CPI) at $1.98 below the average $3.79 for other gaming ad formats. That’s according to the latest report by mobile app growth platform Liftoff published today based on an analysis of 805 billion impressions across 12.6 billion clicks and 200 million installs. Playable ads were the clear winner for mobile marketers with CPI on Android coming in 2x less at $1.41 compared to $3.66 on iOS. The format has been shown to be a boon for audience eng
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Business of Apps
An East Bay apartment complex has been bought at a price that's well below its prior value. Read more ›
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A PG&E Corp. unit has bought a San Jose building in a move to bolster the utility's South Bay operations. Read more ›
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A research firm says the number of blocked data centers in the first quarter of 2026 already matches the number of projects stopped in 2025. The opposition also comes from both sides of the aisle, despite President Trump's push for more AI development inside the U.S. Read more ›
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Powered by the Ryzen AI Max+ 395 processor and 128GB of unified memory, AMD's developer kit arrives as a direct competitor to Nvidia's DGX Spark, which recently saw a price increase to $4,699. Read more ›
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ChatGPT turned weeks of handwritten puppy potty logs into data-driven KPIs, revealing patterns that helped reduce accidents. Read more ›
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The Trump administration released another large batch of government UAP records, including videos of glowing orb-like objects appearing to split and rejoin, witness accounts, illustrations, and decades-old investigative documents. Axios reports: The documents indicate that government agents have spent years monitoring, investigating and documenting suspected UAP incidents. At lease some of the sightings took place near sensitive government facilities, according to the reports. Videos showing red and yellow. Read more ›
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John Palmer, head of derivatives at Kraken, said he expects sophisticated traders to lead adoption of newly approved U.S. perpetual futures, with broader institutional participation likely to follow over time. Read more ›
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'It takes 2-6 weeks' to start building a pain-free back, according to a celebrity PT. Read more ›
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Apple announced some important new screen time features at WWDC 2026, but I'm more excited by Google's approach to the same issue. Read more ›
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In early April, a staffer for Sam Liccardo, a freshman congressman representing the heart of Silicon Valley, got a call from a reporter telling them he was about to receive an endorsement—from Leading the Future, the $125 million political action committee funded by Andreessen Horowitz, OpenAI President Greg Brockman and Palantir billionaire Joe Lonsdale. It was the first Liccardo and his team had heard about the support. Under normal circumstances,... Read more ›
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Mike Rugnetta is a writer, podcast host, producer, audio engineer, educator, musician, sound designer, and father. In short, the man wears a lot of hats. He's the cocreator and host of the award-winning Never Post, an absolutely must-listen podcast about the internet, as well as Fun City, a TTRPG podcast where he's the GM. He's […] Read more ›
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You can use your AirPods as a remote control for your iPhone's camera. Here's how. Read more ›
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Я много раз слышал мнение, что Dolby «убивает верх» и делает кассеты мутными. Но Dolby — это не эквалайзер и не простой шумодав. Это система, которая должна работать парой: кодирование при записи и декодирование при воспроизведении. Я решил проверить, что будет, если записать один и тот же материал с Dolby B, с Dolby C, а потом намеренно перепутать режимы на воспроизведении.В сравнении Type I–IV мы уже гоняли один альбом через... Read more ›
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Китайские модели дешевле западных в разы, и регулярно всплывает вопрос: можно ли просто пересесть на Qwen и не платить за Claude с GPT? Я взял одну реальную задачу — разбор pprof-профиля Go-сервиса с фиксами по файлам — и прогнал её через три модели сразу: Codex (GPT-5.5), Claude Opus 4.8 и Qwen 3.7 Max. Свёл качество (по 10 критериям) с реальной ценой за токены и разбираю, где Qwen работает наравне с... Read more ›
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Netgear filed counterclaims against TP-Link in federal court in Delaware on June 11, accusing its larger rival of false advertising under the Lanham Act. Read more ›
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Do you have a need for speed? This U.S. drag strip lets members of the public roll up with their cars and scratch that racing itch several times a year. Read more ›
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From a $400 million ballroom to a planned 250-foot triumphal arch, these are all the changes Trump has made to Washington, DC, during his second term. Read more ›
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Хочу поделиться кейсом, когда разработка типичного tab-switcher превращается в настоящее архитектурное решение. Читать далее Read more ›
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The indie singer-songwriter is the latest high-profile artist to tell fans they can't have their phones at live shows. Read more ›
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This week's science news. Read more ›
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Business of Apps
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13.06.2026 10:30
Last update: 10:15 EDT.
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