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407 Rise of the petfluencers: How Instagram-famous pets became big business

Sifted
Adam Green @ Sifted · 03/17/2022 01:00 EDT

Rise of the petfluencers: How Instagram-famous pets became big business

Influential pet parents have turned their animals into social media stars. Brands are just starting to realise their potential.
Rise of the petfluencers: How Instagram-famous pets became big business

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