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610 WhatsApp promotes privacy of a messaging app

Business of Apps
Anne Freer @ Business of Apps · 06/16/2021 04:30 EDT

WhatsApp promotes privacy of a messaging app

WhatsApp just launched a new brand campaign to promote its end-to-end encryption technologies and privacy policy. The ’Message Privately’ campaigns highlights how people can chat privately on the app and stay safe. “End-to-end encryption protects the privacy of the personal moments we share every day,” said Will Cathcart Head of WhatsApp. “We believe people have a right to communicate without companies or third parties listening in and we want everyone to know the lengths WhatsApp goes to protect their priv

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