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36 Whatnot Acquires Shaped to Bolster AI-Powered Discovery Across Its Live Commerce Platform

AlleyWatch
Reza Chowdhury @ AlleyWatch 1 place · today 17:35 EDT

Whatnot Acquires Shaped to Bolster AI-Powered Discovery Across Its Live Commerce Platform

Cross-category buying on Whatnot is up 170% year-over-year - meaning buyers are exploring well beyond what they came for. The company just acquired Shaped, an AI startup built specifically to engineer those happy accidents at scale.

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