89 place 0 fresh

132 Market research is too slow for the AI era, so Brox built 60,000 identical 'digital twins' of real people you can survey instantly, repeatedly

VentureBeat
VentureBeat 1 place · today 12:16 EDT

In a world where a viral TikTok video can cause a brand to trend globally in mere hours, the traditional market research cycle — often spanning 12 weeks — is becoming a liability. The lag between a survey question and the answers from a wide (or targeted) pool of respondents has become a primary bottleneck for Fortune 500 decision-makers who are forced to navigate volatile geopolitical and economic shifts with data that is frequently outdated by the time it reaches a slide deck, as industry experts have obs

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