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908 Why India’s D2C Brigade Is Facing Its Toughest Test Yet

Inc42 Media
Anjali Jain @ Inc42 Media · 05/04/2026 21:30 EDT

Why India’s D2C Brigade Is Facing Its Toughest Test Yet

Long-standing terms between manufacturers and D2C brands are getting altered amid a whammy of forces stressing manufacturing facilities. The conflict…

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