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Apple has hired former Google VP Lilian Rincon as its vice president of product marketing for artificial intelligence, reports Axios. Before joining Apple, Rincon was vice president of product for Google Shopping.
At Apple, Rincon will be in charge of product marketing and product management for all of Apple's AI platforms, reporting to Apple marketing chief Greg Joswiak.
Rincon led the global product organization that handled Google's consumer-facing shopping experiences, and before that, she was a
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MacRumors
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SEO‑индустрия умеет делать две вещи особенно стабильно. Во‑первых, каждые несколько лет торжественно объявлять свою смерть. Во‑вторых, продавать одни и те же хаотичные процессы под новыми словами. Раньше это называлось «контент‑маркетинг», потом «topic clusters», потом «programmatic SEO», теперь на сцену влетели LLM, AI Overviews, GEO, AEO и еще десяток аббревиатур, от которых у любого редактора дергается глаз.На этом месте обычно появляется очередной бодрый тред в духе «SEO умерло, теперь нейросеть сама... Read more ›
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Quebec deeptech startup will send quantum sensor into space to monitor Earth’s magnetic field. Read more ›
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Where's the Trump phone? We're going to keep talking about it every week. We've reached out, as usual, to ask about the Trump phone's whereabouts. This week I think I've found an FCC listing for the phone, showing it's received certification to launch in the US. Last week I issued a reminder that Trump Mobile's […] Read more ›
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Apple was long rumored to get rid of the Dynamic Island on the iPhone 18 Pro and iPhone 18 Pro Max, but recently a new rumor claimed that wouldn't happen, and instead, they would just have a smaller Dynamic Island. Today, a new rumor from Ice Universe in China brings some more context. According to him, it's not just the Pros that will get the smaller Dynamic Island - but... Read more ›
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SlapMac, a $3 app that makes MacBooks play moans, farts, and other sound effects when hit, has gone viral after reportedly earning thousands in just days. Read more ›
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Amid airport chaos and rising oil prices, you may be unsure whether to book your summer travel yet. But you don't have to fly overseas to see incredible sights. Read more ›
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Coupled with low-frequency sound waves, bubbles "slide" back and forth against dirt to make surfaces squeaky clean. Read more ›
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О метаданных файлов изображений мы уже говорили и не секрет, что их тоже можно редактировать, в том же Exif-pilot, например. Как распознать фейк, если метаданные на изображении корректные? Кэп очевидность утверждает, что только анализом контента. Логично. — Возьмем какой-нибудь файл с зачищенными метаданными и проанализируем его на предмет манипуляций в Фотошопе или еще каком-нибудь редакторе. В том же Пейнте :)))Закинем его на уже упоминавшийся https://29a.ch/photo-forensics и посмотрим, что он нам... Read more ›
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From Dubai to Delhi to several U.S. cities, March revealed how quickly the whole system can break down. Read more ›
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Apple has overhauled its Podcasts app with iOS 26.4, adding seamless video-audio switching, speed controls, and offline video downloads in a clear bid to rival YouTube and Spotify. Read more ›
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New research suggests AI data centres will need much less memory than investors had bargained for Read more ›
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Умерла ли IT-премия или же покидает мегаполисы? Разбираемся, что происходит с зарплатами, промышленностью и AI-автоматизацией одновременно — и строим четыре сценария для удалёнщика до 2030. Внутри: почему сварщик догоняет программиста по зп, как выглядит ликвидационизм без лишней теории, и шесть пунктов стратегии, которая работает при любом раскладе. Читать далее Read more ›
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Best Buy is selling the Dell Alienware 16X Aurora with a Core Ultra 9 275HX and GeForce RTX 5060 for $580 off its normal price. Read more ›
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MacRumors
iOS 26.4 isn't the major update with new Siri features that we hoped for, but there are some useful quality of life improvements, and a little bit of fun with an AI playlist generator and new emoji characters. Playlist Playground - Apple Music has a Playlist Playground option that lets you generate playlists from text-based descriptions. You can include moods, feelings, activities, or make up something entirely nonsensical and let... Read more ›
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Apple saw a 23% year-over-year increase in iPhone sales in China during the first nine weeks of 2026, significantly outperforming a broader market decline driven by weak demand and rising component costs, according to Counterpoint Research. China smartphone sales apparently fell by 4% year-over-year in the first nine weeks of 2026. Within this environment, Apple emerged as the fastest-growing major vendor, with iPhone sales rising 23% compared to the same... Read more ›
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The Apple TV is now almost two decades old amid rumors of the announcement of a new model. Today marks 19 years Apple launched the original Apple TV. Apple CEO Steve Jobs unveiled the Apple TV at Macworld Expo in January 2007 alongside the original iPhone, but it didn't launch until March. The Apple TV was initially previewed as the "iTV." The device allowed users to wirelessly stream movies, TV... Read more ›
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Apple's plans to enhance the iPhone 18 Pro's Camera app led it to consider acquiring Halide, but the talks ultimately collapsed and were followed by a fierce legal dispute between the startup's co-founders, according to The Information reports. In the summer of 2025, Apple reportedly held discussions to acquire Lux Optics, the developer behind the popular iPhone camera apps Halide, Kino, and Spectre. The company concluded that it could get... Read more ›
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Apple has unveiled nine new products this month, but the wait continues for the next-generation Apple TV 4K and HomePod mini models. In his Power On newsletter today, Bloomberg's Mark Gurman said new versions of the Apple TV and HomePod mini have been "ready" since last year, but he reiterated that Apple has held off on releasing them until the more personalized version of Siri and other Apple Intelligence upgrades... Read more ›
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Apple has updated a wide range of products and accessories this month, but there is still no entry-level iPad 12 with Apple Intelligence support. Fortunately, Bloomberg's Mark Gurman today said an iPad with an A18 chip for Apple Intelligence is "ready to go" and "still coming this year." An earlier report from Macworld claimed that the iPad 12 will actually have an A19 chip. No other major changes have been... Read more ›
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It has been a busy March for Apple, which has unveiled more than 10 products and accessories this month. However, aside from the all-new MacBook Neo and Studio Display XDR, the devices received faster chips or new colors and little else. The new products include an iPhone 17e, iPad Air models with the M4 chip, MacBook Air models with the M5 chip, MacBook Pro models with M5 Pro and M5... Read more ›
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Now through May 20, you can get 5% Daily Cash when you use the Apple Card via Apple Pay for purchases at Walgreens and Duane Reade, both in stores and online. 5% Daily Cash is limited to $500 in combined Walgreens and Duane Reade purchases, meaning that the maximum cash back that you can receive from this offer is $25. Ordinarily, the Apple Card offers 3% Daily Cash for Walgreens... Read more ›
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Last week, tech columnist David Pogue launched a new book called "Apple: The First 50 Years." On Amazon, you can get the new book for $34.78 in hardcover, down from $50.00, the best price we've seen so far on the book. Note: MacRumors is an affiliate partner with Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site... Read more ›
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Apple has been celebrating its upcoming 50th anniversary by hosting events around the world, and a grand finale will likely take place in California. In an in-depth profile of Apple's hardware engineering chief John Ternus, who is widely viewed as the leading candidate to become Apple's next CEO, Bloomberg's Mark Gurman said the company is planning "an elaborate 50th birthday party" at its Apple Park headquarters in Cupertino, California, and... Read more ›
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27.03.2026 16:02
Last update: 15:56 EDT.
News rating updated: 21:50.
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