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66 Burger King went big on self-deprecating Oscars ads. Now it needs to prove it's fixed past missteps.

Business Insider
Lara O'Reilly @ Business Insider 3 place · today 07:33 EDT

Burger King went big on self-deprecating Oscars ads. Now it needs to prove it's fixed past missteps.

Burger King dazzled Oscars viewers with a self-deprecating ad campaign, announcing it had fired its "King" mascot and revamped the Whopper.

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