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55 Apple TV Claims First F1 Viewership Victory Over ESPN

MacRumors
Tim Hardwick @ MacRumors 2 place · today 06:22 EDT

Apple TV Claims First F1 Viewership Victory Over ESPN

Apple TV aired the first Formula 1 race of the 2026 season last weekend following an exclusive streaming rights partnership for five years, and Apple senior VP of services Eddy Cue is already calling it a win for the company.


Cue told The Hollywood Reporter that viewership for last week's Australian Grand Prix was up year over year compared to the 2025 race, which aired on ESPN.

"The 2026 Formula 1 season on Apple TV is off to a strong start, with fans responding positively and viewership up year ov

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