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44 Forget Target. This year's last-minute holiday shoppers flocked to a lesser-known — but fast-growing — bargain outlet

Business Insider
Alex Bitter @ Business Insider · today 14:06 EDT

Forget Target. This year's last-minute holiday shoppers flocked to a lesser-known — but fast-growing — bargain outlet

Ollie's, which aims to provide customers with a "treasure-hunt" vibe, has been experiencing rapid growth, opening 86 locations in 2025.

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