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792 Novacap acquires Integral Ad Science in $1.9B deal, taking ad verification leader private

Startups News
Nickie Louise @ Startups News · 09/24/2025 09:40 EDT

Novacap acquires Integral Ad Science in $1.9B deal, taking ad verification leader private

Private equity firm Novacap is taking a big swing in digital advertising with a $1.9 billion deal to acquire Integral Ad Science, the New York-based company best known for verifying whether ads actually reach real people. Novacap, which manages more ...

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