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307 Does a Shoeless Office Stink? Depends on Who You Ask in Silicon Valley

The Information
Max Berlinger @ The Information 2 place · 09/06/2025 10:14 EDT

Does a Shoeless Office Stink? Depends on Who You Ask in Silicon Valley

A few years back, Brandon Gell, chief operating officer of Every, an artificial intelligence–focused media startup, couldn’t stop staring at a photo taken at the headquarters of another startup, Notion, a maker of productivity software.

“It was of their entryway, and it was just shoes—this mountain of shoes,” he recalled. The pile of footwear was an inevitable daily outcome of Notion’s no-shoes policy for employees. “I was like, ‘Holy shit, you can be a serious person—in a serious business—but still be com

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