354 place 2

381 Airbnb’s New Strategy: ‘Aggressively’ Add Hotels, Steal Their Guests

Skift
Dennis Schaal @ Skift 3 place · 08/12/2025 13:34 EDT

Airbnb’s New Strategy: ‘Aggressively’ Add Hotels, Steal Their Guests

Airbnb has long sought to add hotels into its inventory mix, but the dilemma has been how to do so and not become just another online travel agency like Booking.com or Expedia.

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