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345 Reddit will help advertisers turn ‘positive’ posts into ads

The Verge
Jay Peters @ The Verge · 06/16/2025 12:23 EDT

Reddit will help advertisers turn ‘positive’ posts into ads

Reddit is launching a new feature for advertisers that slots positive posts from Reddit users right under their ads. The new alpha feature, called Conversation Summary Add-ons, “dynamically integrates positive content from Reddit users directly below an advertiser’s creative, putting community conversations front-and-center in the user experience and blending AI-driven efficiency with real human perspectives,” […]

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