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867 Google Chrome To Continue To Use Third-Party Cookies in Major Reversal

Slashdot
msmash @ Slashdot · 04/22/2025 13:20 EDT

Google Chrome To Continue To Use Third-Party Cookies in Major Reversal

An anonymous reader shares a report: In a shocking development, Google won't roll out a new standalone prompt for third-party cookies in Chrome. It's a move that amounts to a U-turn on the Chrome team's earlier updated approach to deprecating third-party cookies, announced in July last year, with the latest development bound to cause ructions across the ad tech ecosystem.

"We've made the decision to maintain our current approach to offering users third-party cookie choice in Chrome, and will not be rolling

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