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98 If you earn more than $125K and live in a city, you probably shop at Costco — not Sam's Club

Business Insider
Dominick Reuter @ Business Insider · 03/15/2025 07:34 EDT

If you earn more than $125K and live in a city, you probably shop at Costco — not Sam's Club

On the surface, the two chains have a lot of similarities, but digging a little deeper reveals some key differences between their typical shoppers.

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