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154 Kuo: Cook Should Personally Address Siri Apple Intelligence Failure

MacRumors
Juli Clover @ MacRumors · 03/13/2025 19:02 EDT

Kuo: Cook Should Personally Address Siri Apple Intelligence Failure

Apple made a major misstep with the way that it handled the delay of Apple Intelligence features for Siri, Apple analyst Ming-Chi Kuo said today. Announcing the delay through a press statement was a bad decision, and Apple should instead have gone through official channels.


Kuo referenced the well-known "Antennagate" PR crisis when the iPhone 4 launched in 2010, and the way that then Apple CEO Steve Jobs handled it. Jobs personally responded to multiple customer emails, and then Apple held a press conf

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