Karnal city in Haryana may not be the first place that comes to mind when you think of Marriott or the Autograph Collection. But that, it turns out, is exactly the point. Read more ›
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United’s optimistic, holistic approach to branding underpins a shift in aviation marketing towards more positive and inclusive messaging that’s aligned with the market forces finally blowing in airlines’ favor. -Rashaad Jorden Read more ›
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As consumer content preferences shift increasingly toward short-form video on social media channels, travel brands — which often have rich, visually compelling content to leverage — have an opportunity to showcase their key messages in new, creative, and hyper-relevant ways. -Meta Read more ›
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Innovation continues to drive the travel industry forward. By bringing blockchain technology to the hotel booking space, a recently launched startup is adding a new dimension to the booking process and changing the way the hospitality and event industries interact with their customers. -Liferewards.ai Read more ›
8
A luxury lodge filling its plunge pool from a water-distressed community is the height of irresponsibility. And being an eco-tour operator is so much more than offering wildlife viewing — the safari experience value chain needs better accountability to ensure biodiversity protection and longevity. -Selene Brophy Read more ›
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Luxury hotels should be able to drive higher rates if luxury becomes more about what you do than what you own. -Sean O'Neill Read more ›
39
Today’s edition of Skift’s daily podcast looks at the global outlook for 2023, top TV spenders in the U.S. this year, and Carnival's optimism. -Jason Clampet Read more ›
2
Restructuring at the airline may have taken its toll after a difficult couple of years. Now chief corporate officer Katarzyna Lewandowska is stepping up until a replacement is found. -Matthew Parsons Read more ›
5
Even after the pandemic decimated the hotel industry, operators are still shy about adopting new technologies — and they’re inevitably losing precious dollars because of it. -Justin Dawes Read more ›
2
India is racing ahead to be the world's fastest-growing airline market. Now, Airbus has pledged its supply chain support in the latest move in ongoing negotiations of a major deal worth tens of billions of dollars. -Selene Brophy Read more ›
0
Japan recently ended some of the world's strictest border controls to slow the spread of the pandemic. Expect strong pent-up demand from inbound visitors worldwide, especially given the yen's weak value relative to a few major currencies. -Sean O'Neill Read more ›
20
Airbnb was the top travel brand spender on U.S. TV, but Expedia Group brands collectively committed more dinero. Booking.com got way more active than last year. -Dennis Schaal Read more ›
23
Travelers are largely eager to put concerns about rising Covid cases behind them, a welcome development for Covid-weary companies like Carnival that are bullish on making a full recovery in 2023. -Rashaad Jorden Read more ›
23
The new year will give no rest to a weary travel industry. After years of work to dig out of the hole the pandemic put us in, travel in 2023 may find that the hardest part still lies ahead. The groundwork for growth is in place but achieving success will be no simple task. -Seth Borko Read more ›
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Sustainability has become a priority for today’s travelers, not only for consumers but also for business-to-business hotel customers. To overcome fears of greenwashing, hospitality companies need to demonstrate they’re making authentic and measurable efforts toward responsible business practices. -IHG Read more ›
17
Five U.S. destinations geographically spread out, of varying sizes and with different transformative strategies — and challenges — point to what destination marketing organizations will have to do in the coming years. -Dawit Habtemariam Read more ›
2
As Middle Eastern nations look to diversify their economy beyond oil, tourism will most likely be the strongest sector to drive this change. -Peden Doma Bhutia Read more ›
5
Many airline executives have been adamant in recent months that the industry will continue to make significant progress in its post-Covid recovery. But ongoing economic turbulence — including a possible recession — means they should pump the brakes on giving timeframes for full recovery. -Rashaad Jorden Read more ›
3
In this video from Skift Global Forum East, Skift shared findings from its recent trend report in partnership with Dubai’s Department of Economy and Tourism. The report explored the ambitious strategy Dubai has developed to become more livable, agile, and resilient in an effort to support lasting partnerships and sustainable economic and tourism investments. -Dubai's Department of Economy and Tourism (DET) Read more ›
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In a series of on-stage conversations at Skift Global Forum East 2022, Skift took a closer look at how trends from throughout the global travel industry are converging in Dubai, unpacking the city’s unique position in a 21st Century tourism economy. -Abu Dhabi Department of Culture and Tourism Read more ›
2
Inspirato, the self-styled "luxury travel subscription brand," is becoming a little less subscription-oriented as it tries to expand its potential customer pool. -Dennis Schaal Read more ›
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26.04.2026 23:21
Last update: 23:15 EDT.
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