Karnal city in Haryana may not be the first place that comes to mind when you think of Marriott or the Autograph Collection. But that, it turns out, is exactly the point. Read more ›
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Many consumers are eating up experience-led storylines in travel. That gives an opening to independent hoteliers to compete with the global hotel groups on everything from hiring to word-of-mouth marketing. -Sean O'Neill Read more ›
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The tourism industry still treats amenities catering to seniors as another customer preference, not as a necessity. A lot of tourism businesses likely won't get serious until they see and hear about their failures to serve this lucrative demographic shift. -Dawit Habtemariam Read more ›
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Sabre continues to diversify its business by adding technology products, a good investment as the travel industry slowly but surely changes over the years. -Justin Dawes Read more ›
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Tripadvisor sees its future as providing differentiated trip-planning, in-destination tools and personalized recommendations for travelers. That isn't wholly different from that of its prior regime, and would be tough to achieve. -Dennis Schaal Read more ›
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Choice Hotels sees itself moving upmarket thanks to the addition of Radisson's Country Inn & Suites and other brands. That could help sustain revenue and profits while fending off rivals like Hilton's new Spark brand. -Sean O'Neill Read more ›
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As blended travel comes of age, traditional segmentation is no longer effective. This year will require a major overhaul in e-commerce strategies to ensure the individualized needs and expectations of the blended traveler are addressed in a more relevant way throughout the customer journey. -Rokt Read more ›
2
The agency is pretty confident business travel will take off this year, and clearly doesn't want to miss out by not having enough staff to help travelers handle the inevitable disruptions. -Matthew Parsons Read more ›
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With ambitious tourism targets, destinations in the Middle East would do good to pay heed to actor Idris Elba's suggestions to tap the creative sector. -Peden Doma Bhutia Read more ›
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Today’s edition of Skift’s daily podcast looks at Airbnb's first full year of profits, Marriott's stellar quarter, and generative AI's promise for travel. -Jason Clampet Read more ›
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A bankruptcy filing, striking pilots and now this cyber attack, could things get any worse for SAS? -Peden Doma Bhutia Read more ›
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As countries in the Middle East set ambitious tourism targets for the future, Saudi Arabia is investing in infrastructure to drive numbers, while Dubai is investing in technology to adopt "Smart Gates" at Dubai airport and looking to make air taxis a reality. -Peden Doma Bhutia Read more ›
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Expedia Group's brand strategy makes sense to the extent that these three core brands don't detract from the company's global ambitions. -Dennis Schaal Read more ›
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Cities are indeed coming back, which seemingly counter-intuitively could present an average daily rate challenge for Airbnb. These pressures, though, are manageable. -Dennis Schaal Read more ›
128
Bumpy roads are inevitable, as is discerning the hype from genuine application, but travel companies should be considering their role in a world powered by generative AI and how to get there. If they haven't started, they are already behind. -Justin Dawes Read more ›
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As the Chinese travel again, luxury and group bookings should rebound further worldwide. That dynamic could set up Marriott for continued performance gains, given how many luxury and business hotels it has. -Sean O'Neill Read more ›
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Traveler behavior continues to evolve and it is challenging loyalty programs to pick up the pace. Brand awareness is great to help travel agents sell more product, but tangible rewards would be even better to help them earn a higher commission. -Selene Brophy Read more ›
89
We are ecstatic to be back at the award-winning Londoner Hotel, in the heart of London, where we held Skift Global Forum Europe in March last year. -Nicole Meyer Read more ›
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Early bookings for the summer period ahead are picking up, with $4 billion in first-quarter revenues giving the TUI executive team confidence in its so-called dynamic product strategy to recover market share in some markets and grow it significantly in others. -Selene Brophy Read more ›
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Today’s edition of Skift’s daily podcast looks at the JetBlue-Spirit merger, inbound international visitation to the U.S., and an untraditional hotel in Verona, Italy. -Jason Clampet Read more ›
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Historical preservation in hotel design isn't new, but it remains relatively rare for hotels to honor the rich histories of their Black neighborhoods. The industry need more leaders like Larry Crosby, general manager of The Foundry Hotel, part of Hilton's Curio Collection. -Sean O'Neill Read more ›
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26.04.2026 08:05
Last update: 08:00 EDT.
News rating updated: 15:04.
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